Google has an irrational obsession with fresh content. The other day I was researching the Cold War, upon typing ‘Cold War Russia’ into the search results, two of the first five results were about a recent uptick in activity around Russia and not the 40-year ordeal that was the actual Cold War.     Google’s…
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A great quiz can drive traffic, email signups, and links to your site; but a poorly written quiz will damage your reputation. We’ve crunched numbers on over 20,000 quiz takers to discover the most important aspects of a quiz that engages and entertains an audience. Here are the top four most important things to remember.…
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