Drive leads from social media using quizzes. See how This post will be more meta than I would like. It addresses an age-old question of sales-marketing alignment that I don’t claim to have an answer to. However, at Interact, 75% of our leads come from content marketing, and our sales team handles those leads, closing deals…
Continue reading

Make your own quiz at tryinteract.com to generate leads Many software companies are gravitating towards SaaS–software as a service, that customers buy access to use. Popular music programs operate this way, and other successful companies like Salesforce have made this online software service system their primary means of business. Even if your software company doesn’t operate on…
Continue reading

Want to take advantage of inbound marketing with quizzes? Visit www.tryinteract.com today! Marketing is an ever-changing world. Understanding this world will be what sets one individual apart from another. Written by Brian Halligan and Dharmesh Shah, Inbound Marketing is a revised book that launched the very same marketing movement. Tailored specifically to wrap your mind…
Continue reading

You have your leads. Now it is time to magically turn all those leads into loyal customers. And by “magically” I mean through tons of strategic lead nurturing. Why do you want to put in the work? Because companies who do generate 50% more sales ready leads at 33% lower cost. Don’t know where to…
Continue reading