How to create a entrepreneur quiz and unlock major traffic

If you own a business, an entrepreneur quiz might be the right choice for you. Find out how to create your own and use it for your business!

Create Your Own Entrepreneur Quiz Now!

Have you ever thought about creating an entrepreneur quiz? 

You might be nodding your head and thinking, “Yes! I’ve been wanting to learn how to make one!” Or maybe you don’t know what we’re talking about, “An entrepreneur quiz? What’s that?” 

If you’re the first person, then you’re in the right place! And if you’re the latter… you’re still in the right place! An entrepreneur quiz is an amazing way to: 

  • Generate new leads 
  • Skyrocket your email opt-ins 
  • Stand out from other industry leaders 

In this guide, we’ll teach you what an entrepreneur quiz is, how to create one, and how to build a money makin’ email sequence. 

Let’s get to it!

make a quiz CTA

What’s an entrepreneur quiz? 

An entrepreneur quiz helps both current and aspiring entrepreneurs learn about their business strengths. You can think of an entrepreneur quiz as a personality quiz and a business quiz put in one. 

Most entrepreneur quizzes are created by entrepreneurs themselves, as well as influencers and coaches. 

Here’s an example of what an entrepreneur quiz might look like: 

What type of creative are you quiz cover

Emily Jeffords is a creative educator and artist. She uses Interact to help her audience find out what type of creative entrepreneur they are. When online users take this quiz, she can follow up with content, advice, and her creative entrepreneur course. 

So now that you know what an entrepreneur quiz is, you might wonder, “why should I make one?” 

Why create an entrepreneur quiz? 

These days, most online entrepreneurs are coaches, influencers, and educators. Not only do they run their own business, but they teach others how to reach their own business goals. 

If you’re an online entrepreneur, you’re probably nodding your head to everything I’m saying, right? 

So if you enjoy helping others reach their goals, why not use an entrepreneur quiz to boost your efforts? 

Here are a few ways an entrepreneur quiz will create more leads and clients: 

Quadruple your email list – It can be hard to convince people to opt into your email list. We’ve all had this struggle. 

An entrepreneur quiz, however, is the BEST way to get more email signups. A quiz gives value to online users—they learn something new about themselves and their future business. And don’t we all love learning something new about ourselves? (Hint: Yes, yes we do). 

When new users get this kind of value upfront, it’ll be easier to sign up for your value-packed email subscription. 

(Psst… we’ll go over how to create your first 4 emails later in this guide)

Connect with your audience – After your audience takes your quiz, you can provide your best free content and resources about their quiz results. And when you help your audience out, guess what? 

They’ll bring the love back around to you. People who trust and connect with your business are potential long-lasting customers. What could be better? 

Be different – Sure, blog posts, videos, and ebooks are great pieces of content. So why not add an interactive quiz to mix things up? Your audience will be so busy taking your quiz and reading your content… they won’t be going away anytime soon. 

Have we convinced you yet? 

Great! Now let’s talk about what types of entrepreneur quizzes are out there. 

make a quiz CTA

4 types of entrepreneur quizzes 

Here’s something cool about entrepreneur quizzes: You don’t have to follow a structure. In fact, you can get as creative as you want.

To help you get inspired, we’ll take a look at 4 different entrepreneur quizzes. 

1. A brand personality quiz 

A brand personality quiz helps online users figure out their voice, image, and audience. Kaye Putnam’s quiz is a great example—she built a brand archetype quiz. 

Brand Personality quiz cover

Inspired by the book, “The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes,” Kaye built a quiz around 12 different brand archetypes. With this quiz, Kaye’s audience can find their strengths and weaknesses to attract ideal business clients. Pretty cool, right? 

Now you might be wondering… “What questions would I ask with a brand personality quiz?”

Here are 10 different questions you can use for your brand personality quiz. 

  • What’s your brand’s biggest strength? Weakness? 
  • What do you want to say to clients about your business? 
  • What’s your brand’s biggest value? 
  • If you had to describe your brand in one word, what would it be? 
  • How do you solve problems? 
  • How would you describe your brand voice? 
  • How would you describe the tone of your brand voice? 
  • How do you wish to impact the world with your brand? 
  • What makes your brand different from others? 
  • Who is your ideal client? 

If you want to read more about Kaye’s brand archetype quiz, you can check out her Interact case study

2. An entrepreneur personality quiz 

So you might be thinking, isn’t a brand personality quiz the same as an entrepreneur personality quiz? 

Well… not quite. A brand personality quiz is all about your brand image. An entrepreneur personality quiz, however, is about your business mindset. This type of quiz asks questions about your strengths, passions, and grit. 

An entrepreneur personality quiz can be something as simple as, What type of entrepreneur are you? 

With a quiz like this, you can help your users identify their strengths and weaknesses as an entrepreneur. Let’s take a look at Marie Forleo’s entrepreneur quiz. 

What type of entrepreneur are you? quiz cover

If you don’t already know, Marie Forleo is an entrepreneur and philanthropist. With this quiz, Marie introduces her website visitors to the world of entrepreneurship. Once they take this quiz, they’ll be more interested in making their dreams a reality. 

Here’s a list of 10 entrepreneur personality quiz questions to ask your audience: 

  • What drives you to run a business? 
  • What does your ideal workspace look like? 
  • What is your ideal workday? 
  • What do you do when you’re feeling uninspired? 
  • How do you balance work and personal life? 
  • Why did you choose the entrepreneur path? 
  • What’s your favorite part about running your business? 
  • What’s your least favorite part about running your business? 
  • Where are you on your business path? 
  • What would you do more of if you had the time? 

Not to mention, we offer a list of free quiz templates to use for your future entrepreneur quiz. It’ll be easier than ever to create an entrepreneur personality quiz! 

3. A career change quiz 

We’ve all heard the phrase, “Screw the 9-5!” 

It’s a popular phrase in entrepreneurship (for obvious reasons). But it’s also become a movement for aspiring business owners. Business coaches will use this mindset to encourage their own clients to follow their own pursuits. 

If you help your clients create their own reality, then this type of entrepreneur quiz is perfect for you! Let’s take a look at an example by Lydia Lee’s career change quiz

Career change quiz cover with video on woman

Lydia helps clients leave their 9 to 5 to pursue an independent and meaningful-driven career. So a career change quiz was a perfect addition to her marketing funnel. After 5 quick questions, online users can find out what career change they need. And they get educational resources from Lydia herself.  

Want to create a career change quiz? Here are 10 questions you can ask: 

  • Why are you working at your 9-5? 
  • Do you think your 9-5 work is meaningful?
  • If you could do anything with your time, what would it be? 
  • Where do you stand with your 9-5? 
  • Have you ever started a business before? 
  • What are your fears about starting a business? 
  • If you could quit your job right now, would you? 
  • How confident are you about starting a business? 
  • What do you want your business to fulfill in your life? 
  • How do you want to impact others through your business? 

4. An entrepreneur strengths quiz  

And lastly we have an entrepreneur strengths quiz. This type of quiz is designed to spot your entrepreneurial superpower (or kryptonite). 

What's your business blindspot quiz cover

You can create an entrepreneur strengths quiz for both aspiring and current business owners. Let’s take a look at Caroline & Jason’s entrepreneur strengths quiz.  

Caroline and Jason offer coaching to online entrepreneurs. With this quiz, they help their clients spot what’s keeping them from success and how to fix it. Everyone has fallbacks in all stages of business growth, this is normal. But with Caroline and Jason’s entrepreneur strengths quiz, users can figure out exactly what’s going on. 

Here are 10 different questions you can ask in your entrepreneur strengths quiz: 

  • What motivates you to work everyday? 
  • What’s your #1 self limiting belief about your business? 
  • What part of business management are you absolutely killer at? 
  • Is there something about your business you wouldn’t mind ditching? 
  • How do you work with clients? 
  • How do you react to failure? 
  • How do you react to success? 
  • What’s your first reaction when something unexpected happens? 
  • Do you welcome unplanned situations? Or do they scare you? 
  • You wake up and find yourself in a rut. What do you do to get inspired again? 

See how creative you can get with your entrepreneur quiz? The possibilities are truly endless. If you want even more inspiration, you can check out 13 more types of entrepreneur quizzes. 

You must be excited to create your entrepreneur quiz now…right? 

That’s the spirit! Let’s get started. 

make a quiz CTA

How to create an entrepreneur quiz with Interact 

Building your entrepreneur quiz with Interact is easy and fun. To get started, click on Create New Quiz in your dashboard. 

create new quiz button in Interact

1. Choose a template 
2. Pick your quiz design 
3. Edit the cover page 
4. Design your questions 
5. Create your results page 
6. Correlate questions and answers 

1. Choose a template 

After clicking on Create New Quiz in the dashboard, Interact will take you to the template page. You can either start from scratch or choose one of our templates. 

With so many entrepreneur-like templates available, we’ll use one in this tutorial. At the drop-down menu, click on Personality

templates in Interact and where to change to personality quiz

Under personality, you’ll see a number of entrepreneur quiz templates for you. We’ll go with, What’s your entrepreneurial archetype? 

finding the right template

Here’s list of our other templates you could use for your entrepreneur quiz: 

  • Do you have what it takes to make your blog blast-off? 
  • What’s your best-selling brand voice? 
  • What kind of blog will lead you to your next big breakthrough? 
  • What’s your wow-worthy workplace persona? 
  • What’s your awe-worthy brand archetype?
  • Do you have what it takes to start a new business? 
  • What’s your leadership style? 

2. Pick your quiz design 

What’s cool about our templates is that you can change the design as needed. And if you’re not savvy with design, you can check out our complete guide to quiz colors

First, we’ll change the quiz colors, font, and logo. You can access all of these at the top toolbar. 

changing quiz colors and font in quiz builder

Notice how you can change the color of your background and certain quiz buttons…Pretty cool, right? We suggest using your brand colors. 

When you’re done, click on the T next to quiz colors. 

changing font in quiz builder

Here you can change your quiz text. All done? Click on the photo icon next to T and add your logo. 

adding logo to quiz

Your logo will appear at the bottom right corner of your quiz. So if you place your quiz on a Facebook ad or landing page, your quiz takers will remember who you are. 

logo at bottom right

And your quiz design basics are done! Let’s get to your entrepreneur quiz content. 

3. Edit the cover page 

The front page of your quiz is like meeting someone new for the first time…the first impression is everything. 

With that said, make the cover page all about your ideal quiz taker. Why should they take the quiz? What will they learn? 

Your cover page doesn’t need to be super long—keep it simple, yet punchy. 

Starting with the quiz title, type in your entrepreneur quiz headline. Then go ahead and edit the about section. Make your quiz sound fun, quick, and packed with value. 

Next is the cover image. When you click Edit Cover Image, you can replace the image with something else. With an entrepreneur quiz, you can search for keywords like: 

  • Boss 
  • Business owner 
  • Confident 

So far your quiz cover page will look something like below. 

updated quiz cover with woman sitting in chair in office

The last thing we can change is the call to action. Take the Quiz is good, but we suggest personalizing it to your audience and quiz. With an entrepreneurial archetype quiz, we’re going to change up the CTA to something more “boss” like. 

editing CTA

And you’re all set! Your cover page is looking stylish. Now we can get to the questions. 

4. Design your questions  

In this step, we’ll design your questions pages. On the left, choose Questions under Cover. 

where to find questions in quiz-builder menu

As this is a template, there’s a list of already-made questions for you. Feel free to edit any or all of these questions, or check out our guide on how to ask better questions

Take a look at the question settings after typing in your question and answers. 

question settings

The first setting is Use Image Answers, which means exactly what it sounds like. Each of your answers can have an image attached to it. 

quiz image answers

A lot of images are fun, visually-pleasing and interactive. Of course, you don’t have to use this option with all of your quiz questions, but the ones that make sense to do so. 

Next on the questions settings list is Answer Settings. Here you can decide if you’d like your questions to be multiple choice. 

answer settings with select multiple answers

Last is edit result correlations, but we’ll go back to that once your results page is finished. 

Here are a couple of more resources to help you create the best questions for your entrepreneur quiz: 

make a quiz CTA

5. Create your results page 

The results page is the most important part of your quiz-making. They tell your audience, “Here’s your result and what it means, AND here’s more resources you can go to for more information.” 

The best results pages are positive, all about the user, and optimized for sales. We’ll walk you through a results page for the best tips and tricks. You can find the results on the left-hand side navigation bar. 

results in quiz-builder menu on left

Notice how the top of this results page starts simple. The result, “You’re a Determined Go-Getter!” is upbeat and exciting. I mean… Who wouldn’t want to be called a something so positive? 

Notice how you can add a result image under the result title. This is a great way to visually describe your audience’s quiz result. 

Now let’s scroll down to the results description. 

result description

Doesn’t this description make you want to know even MORE about your results? Good, that means you’ve done the job right. There are 3 things you can take note of this section: 

It’s all about the user – notice how many times it says “you” and “your.” These results are speaking straight to the quiz taker. 

It’s easy to read – No large, complicated vocab words here! Anyone knows exactly what they’re reading, with no questions asked. 

It’s positive – Even when this description points out a fault, it goes back to a positive strength. You want to make your users feel good and inspired to take on their next entrepreneurial move (with you, of course). 

At this point, your online user has probably been nodding their head to everything their result says about them. They’re thinking, “Did this quiz read my mind? This is SO me! So what do I do next?” 

You can keep their wow-factor going with a personalized action plan, like below. 

extra information on result page

So now the user has actual tips to become a better entrepreneur. They’ll feel more confident and trusting in your business for offering this plan. With that, it’s the perfect time to introduce you and your thriving business. 

introduce yourself on result page

A nice touch is adding a photo of yourself, like above. Make sure to tell them who you are, what you do, and how you’ll help your audience own a prosperous business like yours. 

We’re almost at the end, but not quite! Now that your audience knows who you are, you can offer a list of resources you offer (for free). 

extra resources you offer for free

What a perfect time to offer your most helpful content for your audience. When they realize how much useful content you have, they’ll only want more. 

And last but not least, the call to action. 

Call to Action on result page

This is the final push to convince your audience to sign up for your email. After such a jam-packed results page, it’ll be hard to pass this up. 

Whew! The results page is done. But if you want more expert tips, check out our tutorial, How to create a quiz result landing page

6. Correlate your answers and results pages  

Before we end this entrepreneur quiz tutorial, let’s correlate your answers and results to each other. To do this, head back to your questions and question settings. Choose Edit Result Correlation on the right. 

button to correlate answers
how to set up correlations for each question

From here you can correlate all of your answers to your results. One answer can have more than 1 result correlation. 

When you’re done, click the eye icon at the top to preview your quiz. Check your grammar, answer correlations, and design before you publish. 

preview quiz button

And voila! You’ve officially created an entrepreneur quiz. 

make a quiz CTA

How to follow up with your audience (post-entrepreneur quiz)  

So you’ve created your entrepreneur quiz, but it’s not over just yet. You’ve got to map out your post-entrepreneur quiz plan! 

Post-entrepreneur quiz plan? What’s that? 

Your post-quiz plan is what happens after a user takes your quiz. How will you keep them in the loop? What’s their next step in your business? And what will you do to ensure an increase in sales? 

What if we told you these answers can be answered with one explosive marketing tactic? 

That’s right, you can follow up with your quiz takers with an email sequence. An email sequence will inform, excite, and keep your quiz takers around. With more tips, tricks, and value from your business, your quiz will become a lead drippin’ machine.  

So now you might be thinking, “I’ve never created an email sequence before. How do I start? What do I say?” 

Well first, let’s strategize. It’s no use writing a bunch of emails before planning on when and how you’ll send them, right? So let’s get started. 

1. Plan an email sequence 

The first step to anything marketing-related? Plan, plan, and plan. Luckily you won’t have to strategize too much, as we created an email sequence laid out for you. 

quiz opt-in sequence map

So what does this all mean? Let’s go through it, step by step. 

Quiz opt-in: After someone takes your entrepreneur quiz, offer them their results through their email. This is an easy-in to your email list and content. 

We’ll go over how to set up an email-opt in with Interact in step 2. 

Sent immediately: This email will be your audience’s quiz results. 

Sent 3 days after opt-in: This is all about your user. Here you can offer a free piece of content—video, blog post, ebook…You name it. 

Sent 7 days after opt-in: After a week, it’s safe to talk more about you and your business story. How do you relate to your audience? 

Sent 10 days after opt-in: And it’s closing time! Offer your online course, services, products, whatever you have that’ll rock their world. 

Keep in mind that you can make your email sequence as short or long as you’d like, but this is a good place to start. 

From here, we’ll give you the run-down on creating an email-optin and your follow up emails. 

2. Create an email opt-in with Interact 

It’s easy to create an email opt-in in your Interact account. From the dashboard, hit Edit next to your entrepreneur quiz. 

button to edit quiz in Interact

At the menu, toggle Lead Generation to on. An Opt-in form should appear. 

turn on lead generation

On the right you’ll see an opt-in form. 

what to add to form

In question 1, you can choose what information you want to collect on the form. The email address is mandatory, but you should probably ask for the first name too. 

Question 2 is more form settings. You can allow users to skip your opt-in form, display a link to your privacy policy, and enable a GDPR compliant consent box (data sharing consent). 

And last is the opt-in form. 

designing opt-in form

Feel free to edit your opt-in form to fit your business brand needs. Then click Save and continue at the bottom left. From here, you can connect your email provider with Interact, as well as your results and answers. 

We have a guide on designing an email opt-in form that converts too, if you’re interested. 

make a quiz CTA

3. Email #1: Entrepreneur quiz results 

The first email should always be your quiz taker’s results. Let’s take a look at Kaye Putnam’s results email for some inspiration. As we mentioned in the types of entrepreneur quiz section, Kaye Putnam created a Brand archetypes quiz for her clients. 

After you take her quiz, she’ll send you a welcome email with your brand archetype. 

Kaye Putnam's first email

Notice how she starts off the email with the quiz results—she gives the user exactly what they signed up for (their results). When you follow through with your offer, online users are more willing to trust you and your business.  

Also, take note of how she offers even more value in the first sentence of the email: A Maverick Inspiration Kit. So not only does Kaye email you what she promised (your results) but an additional inspiration kit to jumpstart your brand. 

Let’s scroll down to the middle of her email. 

middle of the email

Towards the end, Kaye reaffirms why unlocking your brand advantage is the best business move you can do. Not to mention, she assures her audience that any business can use her program. 

The takeaway? 

In your welcome email, make sure to tell users their results and give them something to do. The last thing you want is for them to forget about your entrepreneur quiz, right? With that, attach a free resource to their welcome email and keep em’ hooked for more. 

4. Email #2: Fun-packed content 

So at this point, your audience knows their quiz results and are happy with the free content you sent them. Now what? 

More jam-packed content, of course! But what about, exactly? 

Let’s go through a few examples. Let’s say you create an entrepreneur quiz called, “How will you manifest a 6-figure business?” 

After the welcome email, you could send them: 

  • A blog post about manifesting and how to get the business you want 
  • An encouraging video talking about business manifestation 
  • A list of personalized business affirmations to repeat each day 
  • A “Manifest Your Business” challenge in the form of an eBook 
  • A downloadable journal with manifestation prompts 

The takeaway? 

There’s so much different content you can send to your audience. Just make sure it’s packed with value and no B.S. You want them to know that you’re the real deal. 

5. Email #3: A little about you 

At this point, readers will wonder what’s going on with you. What’s your business about? And what are your values? 

In email #3, go ahead and tell some of your story. This can be personal, humorous, or a client success story. Whatever you decide, make sure it relates back to your services, online course, or product. 

Let’s take a look at another example. This time, we’ll look at an email by Jeff Goins. Jeff Goins runs an online course for artists, just like him. In his 3rd email, he sends a list of his successful clients. 

client success stories

These quick excerpts say a lot about his online course. For starters, it looks like many of his course takers end up successful. And you can see how each client is an artist at heart, like his targeted audience. 

Anyone who’s interested in Jeff Goin’s course would feel inclined to give his online course another look. I mean…I’m interested, and I’m not even an artist! 

The takeaway? 

Feel free to let your personality shine in this email. Your future clients will be happy to get to know your story. 

With that, be sure to relate it back to why you do what you do and how you can help your audience succeed. 

6. Email #4: Close the deal  

At this point, your audience knows a good amount of information about your brand. They’ve taken your entrepreneur quiz and received amazing value from it, and they learned about you. 

You can officially close the deal. In other words, make the sales pitch. Tell your audience what you’re offering and why they need to take it up. 

Keep in mind that your sales pitch doesn’t have to be anything money-related. Your call to action can also be something smaller, like a consultation call. 

So what should your winning email look like? Let’s take a look at Amber Lilyestrom’s converting email copy. 

Amber Lilyestrom's email with scarcity in subject and social proof

Let’s break this email down to the good stuff. 

Scarcity value – Now that users know who you are and what your service is about, it’s totally ok to add limited-time copy to your email. As you read through her email, you’ll notice Amber’s discount code. This is a great way to push your readers to make the purchase. Get your readers excited about your product! 

Social proof – How many times do you look at reviews before buying a product? Probably a lot, we all do it. Amber uses this to her advantage and adds positive reviews from her own clients. So if anyone is on the fence, this will tip them over to buy. 

Call to actions – Amber places 2 call to actions throughout her email. And they’re not boring CTAs like, “Sign up now!” or “Buy today!” Instead she uses unique call to actions, like “Save your spot” and “Dive in.” 

The takeaway? 

Once you get to your fourth email, don’t be afraid to rev up the sales copy. Get your user’s engaged with your product. You can use tactics like scarcity value and social proof to spice up your emails too. 

So there you have it. An entrepreneur quiz and 4 follow-up emails to reel in new customers and sales. Not too bad, eh? 

You can also check out our in-depth guide of creating an email sequence here. 

make a quiz CTA

How to improve your entrepreneur quiz (as told by the experts) 

And we’ve come to the last leg of this long, informational entrepreneur quiz guide. Before we part ways, let’s end with a burst of inspiration: Success stories. 

Everyone loves a good success story, especially entrepreneurs, right? With that, here are 3 different entrepreneur quiz success stories created with Interact. We’ll also give you tidbits of advice to improve your entrepreneur quiz along the way. 

1. Jenna Kutcher: What’s your secret sauce? 

Jenna Kutcher is an online marketing educator for her young, aspiring entrepreneurs. While she specializes in photography, anyone can learn a few important tips from Jenna’s business, especially email marketing. 

In fact, her most famous email opt-in was an Interact entrepreneur quiz! Let’s take a look at, What’s your secret sauce? 

What's your secret sauce quiz cover

This entrepreneur quiz is all about uncovering your most unique strength in business. But instead of the ol’ “What’s your business strength?” She twists it into something fun and unique. 

With this quiz, Jenna was able to boost her subscribers list to 5,000 people per week! Talk about a success. So how did she do it? But what made Jenna’s entrepreneur quiz so popular? 

Fun and unique quiz questions – Jenna took her audience into consideration with her quiz questions. As her customers are mainly aspiring photographers and creative entrepreneurs, she made sure to include questions that spoke to them. 

quiz question of How close are you to having your dream career

If you take a look at each answer, you’ll notice how one of them says, “I get to be creative and take photos every day, it doesn’t get much better than that.” This answer is related to her photographer audience. So when new users take this quiz, they’ll feel spoken to. 

A phenomenal landing page – I mean… just look at it. 

result landing page

This is a beautiful quiz landing page. First, notice how descriptive she is about your results. An online user might think, “Wow, Jenna really understands where I’m at in my business.” 

Let’s keep scrolling down. 

more details on quiz result

In this section, Jenna targets her audience once again. This entire section is about being a boss photographer. She does a great job at making her users feel known and understood. This is especially useful for aspiring entrepreneurs—they need encouragement and someone to guide them to success. 

And the takeaway? 

Jenna is a great example of creating a quiz for the right user. Instead of spending time trying to make an entrepreneur for anyone who visits her site, she personalized it for the users who are more likely to stay. 

So when you create your entrepreneur quiz, consider who will take your quiz. Create personal questions and answers for them. And make them feel understood by you. 

Not to mention, Jenna’s quiz design is visually pleasing for any quiz taker. Don’t be afraid to get creative with your quiz! Use fun fonts, a nice color scheme, and high-resolution images. 

You can read more about Jenna’s success in her online quiz case study. 

2. Tianna Tye: What’s your Enneagram leadership type? 

Tianna Tye is another great example of a unique entrepreneur quiz. If you don’t know, The Enneagram is an established personality framework. As an Industrial-Psychologist and educator, Tianna took this framework and created her own “Enneagram Leadership Type Quiz.” 

What's your enneagram leadership type quiz cover

So here’s what makes Tianna’s entrepreneur quiz special. 

Uses an existing personality framework – Like I mentioned before, Tianna uses the Enneagram as a structure to her quiz. She doesn’t copy the Enneagram, but adds her own twist to it instead. 

Many, if not all entrepreneur quizzes are like personality quizzes. Online users learn more about their business personality and how to use their strengths for success. 

So why are entrepreneurs into personality growth, anyway? 

Well… think about it. Entrepreneurs use their own creative juices everyday. This requires a lot of brainstorming, innovation, and thinking outside of the box. You might think creativity is freeing, it can also inhibit many people from owning their business—they’re scared that their idea won’t make it. 

So when people realize their strengths, they’ll feel more confident in making the big leap to entrepreneurship. 

Moral of the story: Tianna’s entrepreneur personality quiz is a great way to reach out to these online users. And it was a success! 50% of quiz takers subscribed to her email. 

Quiz questions – Tianna’s quiz is longer than most. With 21 questions, Tianna dug deep and took the time to really get to know her audience. 

quiz question

With insightful questions like above, quiz takers will feel like they’re getting good use of their time. And one of the most important things about your quiz is giving incredible value to your customers. 

And the takeaway? 

Tianna’s quiz is in-depth and unique. She thought out each quiz question and gave quiz takers the value they wanted. 

When it comes to your own entrepreneur quiz, try to get to know your online user. Ask insightful questions and tell them something new about themselves. Sure, this helps the user learn more about themselves. But it also helps you learn more about your audience and future customers. 

make a quiz CTA

3. Drew Duboff – What is your true career destiny? 

Drew is an online business coach—he helps his clients grow their online businesses. To relate to his future clients, Drew created an Interact quiz to help them find their true career destiny. 

What's your true career destiny quiz cover

What’s interesting about his quiz is that his questions aren’t just about business. Let’s take a look at his first question. 

what matters most question with images

The question, “What matters to you most?” isn’t just about your entrepreneur aspirations. Instead, this question reaches out to all areas of your life. 

In the entrepreneurial world, this is really important. Anyone who wants to start their business would rather do something they love (or at least good at) instead of something they’re forced to do. It’s nice to see Drew pointing this out in his quiz. 

how do you define success with answers

The question above, “How do you define success?” is another one that reaches out to the quiz taker’s true passion. 

And in the end, Drew generated over 1,000 leads from unpaid Pinterest traffic! 

And the takeaway? 

Drew’s entrepreneur quiz stands out because it’s real. He points out questions that we, as humans, ask ourselves and struggle with all the time. You can tell that Drew is a true business coach. 

With your entrepreneur quiz, don’t be afraid to ask deeper questions. Sure, your quiz questions should be fun and engaging, but try and make the online user think more about their wants and goals. 

Also, consider promoting your entrepreneur quiz on social media, like Pinterest or Facebook. If you’re interested, you can learn more about using quizzes in your social media strategy

And if you want to see more success stories, feel free to look through more lead generation experts and their insights. 

Wrapping up 

And you’ve made it to the end! Let’s summarize what you learned today about entrepreneur quizzes. 

  • What an entrepreneur quiz is 
  • How to create an entrepreneur quiz
  • How to create a quiz email funnel machine 
  • Entrepreneur quiz tips from leading experts 

We hope you have everything you need to make a lead generating quiz machine. Feel free to contact us if you have any questions. 

And if you haven’t created your free Interact quiz account yet, what are you waiting for? 

Create Your Own Entrepreneur Quiz Now!

Jessica Pereira

Jessica Pereira is a digital marketing writer for Awesome Motive and other B2B businesses. She helps businesses build long-lasting customer relationships with meaningful content. Some of her services include blog writing and ghostwriting.

More Posts by Jessica Pereira