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Make a quiz that integrates with ConvertKit at Interact

We get a lot of questions about creating a lead magnet quiz that integrates with ConvertKit, so here’s a guide on how to set up a quiz with Interact, connect it to ConvertKit, and send a different sequence to each quiz outcome.

Just to be clear, the goal is to make a quiz like this one picture below. (created by Eben Pagan)

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That has a lead capture form gate after the last question and before the results. That lead capture form must Integrate with ConvertKit.

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Step 1: Create a quiz that converts

We go into depth on that with our lead generation quiz best practices guide. You’ll want to follow the guide exactly for best results and the highest conversion rate. I won’t go into more detail about that in this article since the guide linked above is the perfect resource for how to create a quiz.

Step 2: Connect an integration inside of Interact quiz builder

We have a bunch of connections, and you can choose ConvertKit from right within our builder.

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Step 3: Insert your API Key and API secret into Interact

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You can find this information under the “Account” section of your ConvertKit account

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Step 4: Connect each quiz result to a sequence in ConverKit

That way you can follow up with each personality type in a different way. If you want to learn more about effectively following up with quiz leads, you can read our guide here.


Step 5: Finish the integration

That’s all it takes to connect a quiz with ConvertKit for personalized follow-up based on quiz outcomes.

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Make a quiz that integrates with ConvertKit at Interact

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