0 Flares 0 Flares ×

This week we’d like to highlight Just Energy (NYSE:JE) for the awesome President’s day weekend special they created this week.

About the company:

Just energy group is an electricity provider in the great state of Texas that was founded in 2002 and has since gone public and become a major player in the energy industry of Texas.

What they needed:

A fun way to engage fans and followers on facebook. Energy is a utility, and utility brands are notorious for being providers and nothing more. Just Energy is progressive in that they want to be a loved brand and not just the company you pay for electricity.

How Interact Helped:

Just Energy used the Interact platform to create a President’s day quiz special that asks some fun questions about our nation’s history and provides a coupon code for quiz-takers who do well. (actually everyone gets a coupon, JE is nice like that)

The Results:

Increased engagement across the board. Thousands of visitors took the quiz and spent time visiting Just Energy’s site Amigo Energy. The quiz served as a fun way to Interact with followers who were dormant prior to the implementation.

amigo energy

0 Flares Twitter 0 Facebook 0 Google+ 0 Email -- LinkedIn 0 0 Flares ×