Is Your Web Content Easy to Read?

User-friendly web copy often means more sales and subscribers. Find out how your site's content measures up... and how to improve it!

Quiz Questions

1.
Would a visitor know what your website is about in 3 seconds or less?
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- A.
  Probably not. They'd have to do some scrolling.
- B.
  Hmm... maybe?
- C.
  Yes, I've made it very obvious!
2.
How many SEO keywords did you add to your content?
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- A.
  Around 3-6 per page, with each one appearing a few times.
- B.
  I just wrote the most useful content I could on each page.
- C.
  I stuffed a few in there, sure.
3.
Is your content written in "active voice"?
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- A.
  Yep, I used active voice throughout.
- B.
  Ehh... what's active voice?
- C.
  I tried to use it here and there.
4.
How long is a typical paragraph on your website?
- A.
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  Pretty long - I want to give users as much info as possible.
- B.
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  It varies... some are hundreds of words long.
- C.
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  Nice and short, around 30-100 words each.
5.
Is your "call to action" text irresistible?
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- A.
  Most say something vague like "Learn more".
- B.
  I don't have any calls to action.
- C.
  Oh yes! My customers can "Buy now", "Call us" and more with a click!
6.
How many "call to action" buttons are on each of your web pages?
- A.
  Loads! Different users want different things, after all.
- B.
  Just one.
- C.
  Two or three.

Quiz Outcomes

1.
Very User-Friendly!
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Congratulations! You've written some fantastic, user-friendly web content there! People probably have an easy time finding what they need. If you're ever looking for web content writers who are on your wavelength, give us a shout!
2.
Could Be Easier to Use
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Based on your answers, it seems like your web content could be easier to use. Try to make your writing clear and concise, reduce options to increase conversions, and make sure your key messaging is front-loaded. If you need any help, just ask!
3.
Pretty User-Friendly.
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Good job! You're doing a lot of the right things, but there's room to make your content easier to use and more engaging. If you'd like to talk it through, we're only a call or an email away!