You are a traditionalist at heart. You like the structure and benefits that come with corporate life, and while digital is great, nothing beats the thrill of a print placement or dressing a celebrity. You excel at navigating the complexity of the current media landscape, are comfortable conversing with the C-suite and love mentoring/supporting your team.
For you, it's all about the in-person experience; bringing together top editors, influencers and VIPs to experience something unique, well-executed and delightfully on-brand. You pride yourself on knowing the latest venues and vendors and can whip up a sponsorship deck and land partners like nobody's business. You prefer to keep your boots (the heels are just for show) on the ground and would rather be running the show and managing 7,000 event logistics for an influencer trip than chained to your desk doing follow ups and conference calls all day.
You pride yourself on not only knowing about the latest industry trends, but being able to figure out how your clients can implement the new technologies, social platforms and cultural trend to help achieve brand goals. An early adopter at your core, changes to the Instagram algorithm simply fuels the fire to stay at the forefront of an evolving industry. As a futurist, you've fully embraced social media, speak in hashtags and are probably side-hustling your own influencer accounts as we speak.
You are a self-proclaimed hustler with an entrepreneurial spirit who loves chasing a "yes" and helping newer, startup brands make their mark. Your scrappy, can-do attitude means you have a habit of biting off a bit more than you can chew - but somehow you always manage to get it all done, even if it means burning the midnight oil a few days a week. As long as you have the freedom to work on your own terms, it's worth it.