Find out which style is the best match for your brand’s personality.

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Quiz Questions

1.
Alright, let's start the show! What stage of your business are you currently in?
- A.
  Brand new! Just starting out and need to develop my brand and my website.
- B.
  Beginning of the Road! I have some branding but no website... yet!
- C.
  Middle of the Road! I have some branding and I've dipped my toes in website building (Wordpress, Squarespace, Wix, etc).
- D.
  Seasoned! I have branding and a website but I'd love to up my game with a new brand and/or new website.
- E.
  I don't have a business. I'm here because I love to take personality quizzes!
- F.
  I am rocking my dream brand and my dream website! Hooray! I'm here because I'd love to see if I really nailed it!
2.
...and what's the primary profit driver in your biz?
- A.
  Physical products
- B.
  Digital products
- C.
  Services
- D.
  Non-profit
- E.
  Other
3.
Awesome! Let’s start narrowing this down now. What is your brand most likely to become known for?
- A.
  Classic, Refined, Exclusive
- B.
  Reliable, Easy Going, Warm
- C.
  Glittering, Charming, Graceful
- D.
  Wise, Mysterious, Peaceful
- E.
  Modern, Sleek, Stylish
- F.
  Carefree, Creative, Energized
- G.
  Inviting, Timeless, Classic
4.
Let’s take this into the wardrobe, shall we? If your brand could wear shoes, which one would it choose?
- A.
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  Answer A
- B.
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  Answer B
- C.
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  Answer C
- D.
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  Answer D
- E.
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  Answer E
- F.
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  Answer F
- G.
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  Answer G
- H.
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  Answer H
- I.
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  Answer I
5.
Love those shoes! Now tell me which color palette could be your brand’s favorite?
- A.
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  Soothing and Calm
- B.
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  Warm and Natural
- C.
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  Neutral and Minimal
- D.
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  Deep and Rich
- E.
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  Soft and Graceful
- F.
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  Bright and Bold
6.
How about a cool font to go with those colors? Pick your brand’s favorite.
- A.
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  Answer A
- B.
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  Answer B
- C.
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  Answer C
- D.
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  Answer D
- E.
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  Answer E
- F.
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  Answer F
- G.
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  Answer G
- H.
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  Answer H
- I.
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  Answer I
7.
Perfect! Now you’re ready to create your brand’s logo. Which one would you use as inspiration?
- A.
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  Answer A
- B.
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  Answer B
- C.
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  Answer C
- D.
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  Answer D
- E.
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  Answer E
- F.
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  Answer F
- G.
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  Answer G
- H.
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  Answer H
- I.
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  Answer I
8.
Okay! So now let’s say you have a full week to create your workspace. What does it look like?
- A.
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  Letting Nature In
- B.
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  Soft & Gentle
- C.
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  Pure Elegance
- D.
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  Swedish Chic
- E.
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  Colorful
- F.
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  Laid-Back
- G.
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  Pretty & Peaceful
- H.
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  That 70's Feel
- I.
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  Simple Yet Elegant
9.
On your workspace wall, you hang an image that relates to your brand. Which image is it?
- A.
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  Answer A
- B.
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  Answer B
- C.
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  Answer C
- D.
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  Answer D
- E.
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  Answer E
- F.
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  Answer F
- G.
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  Answer G
- H.
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  Answer H
- I.
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  Answer I
10.
Now you're ready to invite a celebrity to be your brand’s spokesperson. Who do you choose?
- A.
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  Carrie Underwood
- B.
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  Audrey Hepburn
- C.
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  Oprah
- D.
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  Idris Elba
- E.
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  Lady Gaga
- F.
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  Ellen DeGeneres
- G.
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  Eva Longoria
- H.
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  Robert Downey Jr.
- I.
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  Beyonce
11.
Your spokesperson speaks at an event, organized by your biz, taking place in your brand’s favorite city, which is…
- A.
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  Tokyo
- B.
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  Paris
- C.
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  New York
- D.
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  London
- E.
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  Rio
- F.
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  Los Angeles
- G.
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  Rome
- H.
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  Dubai
- I.
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  Sydney
12.
Your event ends successfully and you distribute your business card. What does it look like?
- A.
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  Answer A
- B.
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  Answer B
- C.
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  Answer C
- D.
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  Answer D
- E.
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  Answer E
- F.
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  Answer F
13.
Your biz distributes a small gift to the event attendees wrapped in your brand’s pattern. What does that pattern look like?
- A.
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  Answer A
- B.
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  Answer B
- C.
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  Answer C
- D.
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  Answer D
- E.
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  Answer E
- F.
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  Answer F
- G.
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  Answer G
- H.
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  Answer H
- I.
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  Answer I
14.
Time to go! Which car will your brand drive off in?
- A.
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  Jeep
- B.
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  Maserati
- C.
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  Mustang
- D.
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  SUV
- E.
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  Kia Soul
- F.
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  Beetle

Quiz Outcomes

1.
Minimalist
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Your brand style is minimalist, modern, and sophisticated. The style is at its most basic, characterized by spareness and simplicity, stripped of unnecessary elements, colors, shapes, and textures. You love shades of gray, white and beige, sometimes with a pop of color. For you, everything needs to be organized, if possible in labeled folders and stored away so they are hidden from view. You preach in favor of white space. A cluttered website turns you off and you won’t even let it load before clicking away. Your favorite expression is “less is more.” If you enjoyed this quiz, please share with your fellow brand and website builders! And don't forget to check your inbox for your personalized guide! ----- Minimalist blends well with other styles like Feminine, Luxe, Vibrant, Organic, and Serene.
2.
Feminine
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Your brand style is feminine, romantic and delicate. The style includes soft and thin lines, either in illustrations or fonts. Floral and lace textures, patterns, or designs are constantly present. Colors are rarely contrasting, often analogous or sometimes complementary. You love all shades of pastel colors but pink and purple are your favorites. You might also nurture a special love for gold accents in textures and other design elements. You’re always on the quest to make things pretty and a bouquet of flowers on your desk makes you smile all day long! You’re passionate, approachable, and fun. If you enjoyed this quiz, please share with your fellow brand and website builders! And don't forget to check your inbox for your personalized guide! ----- Feminine blends well with other styles like Minimalist, Luxe, Organic, and Serene.
3.
Luxe
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Your brand style is luxurious, elegant, and exclusive. It’s timeless for the classic lines and fine details. It’s characterized by simplicity and an elegant flair with the use of deep and rich colors paired with gold, silver, or ivory. You are attracted to patterns and they are almost a must in the Luxe style. They lend a feeling of sophistication to any design and used in the right way provides a lasting and strong brand. You love textures like velvet and marble. It’s common to find gold or silver foil accents in your home decor, wardrobe, and workspace. For you, luxury is more than aesthetics, it’s a lifestyle. If you enjoyed this quiz, please share with your fellow brand and website builders! And don't forget to check your inbox for your personalized guide! ----- Luxe blends well with other styles like Minimalist, Feminine, Serene, and Vintage.
4.
Vibrant
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Your brand style is vibrant, fun, and exciting! White space, bright colors, bold type, and fun imagery are the characteristics of this style. Playful patterns and expressive textures are constantly making an appearance, as well as contrasting colors. Fonts with fun and strong personality are the main choice. You love colors and know exactly how to use them. You keep them around at home and in your workspace for a happy and creative mood. Your energy is contagious and you’re a natural optimist. You remind us to have fun, be audacious, and to live in the moment. For you, life’s a party. If you enjoyed this quiz, please share with your fellow brand and website builders! And don't forget to check your inbox for your personalized guide! ----- Vibrant blends well with other styles like Minimalist, Organic, and Vintage.
5.
Organic
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Your brand style is organic, natural, and botanical. Lighter colors, rounded natural forms, flowing lines, and softer shapes are the characteristics of this style. Designs are inspired by principles found in the world of nature. You take pride in the sense of harmony you create around you, be it at home or in your workspace. You likely created a garden, big or small, to keep you grounded and at ease. Mason jars and hand-written signs delight you. You have a warm and inviting personality and strive to create a sense of shelter and protection to those you love. You’ll always pay homage to nature when you have a chance. If you enjoyed this quiz, please share with your fellow brand and website builders! And don't forget to check your inbox for your personalized guide! ----- Organic blends well with other styles like Minimalist, Feminine, Vibrant, Serene, and Vintage.
6.
Serene
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Your brand style is serene, fresh and zen. This breezy and relaxing visual brand style feels soothing and creates a tranquil and positive energy mood. It’s characterized by stone textures and patterns. Calming colors is a must for this style but it can also be paired with a dash of saturated hues like teal, magenta, and purple as well as darker earthy colors. You love the sunlight as well as the moonlight and you strive to bring that mood into your brand. You also enjoy the sound of water and a small tabletop fountain with natural stones might adorn your workspace. You’re constantly showing up as a healer. If you enjoyed this quiz, please share with your fellow brand and website builders! And don't forget to check your inbox for your personalized guide! ----- Serene blends well with other styles like Minimalist, Feminine, Luxe, and Organic.
7.
Vintage
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You brand style is vintage, cozy, and chic. This style looks into the past. Sometimes just a couple of decades, sometimes a little longer, depending on when and where you were born, so it’s particularly challenging to pinpoint specific elements without going into a long descriptive article about past eras being used as inspiration for the vintage styles of today. Elaborate decorative designs, hand-written signs, script fonts, subdued or bright colors, and nostalgic elements are some visual clues for this style. You enjoy elegance and a pleasant, nostalgic atmosphere, as if familiar for a long time. Elegant simplicity and the charm of decades-old design trends are comfortable and pleasing to you. You’re a collector of all things you find beautiful that invoke the past. If you enjoyed this quiz, please share with your fellow brand and website builders! And don't forget to check your inbox for your personalized guide! ----- Vintage blends well with other styles like Luxe, Vibrant and Organic.