Air is the realm of intellect and strategy. You have a solid business plan, know your industry and the competition, and can rattle off your USPs and your KPIs at the blink of an eye.
ELEMENT TO BRING INTO BALANCE: WATER
Water is intuitive action, emotions and connection. It’s the feeling behind your business, and the connection you create with your customers. Don’t lose the chance for deeper relationships and connection while you’re pursuing your strategic plan.
Air holds Water in balance by creating direction and strategy driving each connection, and keeps your efforts in alignment with your goals, and keeping you from wallowing in wishy-washy emotions.
Earth is the realm of the every day, steady effort, and monetary gain. Earth rules the things you DO. You have onboarding procedures and lead flow workflows on lock. You know your conversion rates and your last six months of expense reports.
ELEMENT TO BRING INTO BALANCE: FIRE
Fire is your mindset and your passion. Don’t get so lost working in your business that you forget to work on your business. Remember why you started all of this in the first place.
Earth holds Fire in balance by offering solid, steady, effort to get results. If you only fuel fire with fire you’ll burn yourself out.
Water is the realm of relationships and emotion. You’ve mastered the art of storytelling and connection in your business. Your values and your communication are all in sync, and you know exactly how you’re making yourself known in the world, and trust yourself to take intuitive action. You powerfully resonate with your customers and they feel connected to you and your message.
ELEMENT TO BRING INTO BALANCE: AIR
Air is the realm of strategy and pure thought. Does your work need more structure and direction? Do you ever spin in circles because you don’t quite know where you’re supposed to go next? Tap into the Power of Air, and develop a plan to bring your business to the next level.
Water holds Air in balance by ensuring that there’s feeling and connection behind each tactic and strategic action.
Fire rules your Why. You know your business is your calling, and you’re filled with passion and drive to bring your gifts to the world.
ELEMENT TO BRING INTO BALANCE: EARTH
Fire is all potential, but it needs something to burn. Earth is the realm of processes and systems. Make sure you have the tools in place that you need to run your business and create the biggest impact with your work. Systematize your efforts and don't reinvent the wheel every time.
Fire holds Earth in balance by ensuring that you’re always in touch with your higher purpose, even during the mundane, daily actions of your workday.