Your bookkeeper manages the daily transactions in your business.
She enters your bills, invoices your clients, reconciles your bank accounts, and makes sure the numbers are accurate and booked to the correct categories.
She probably knows Quickbooks Online like the back of her hand.
She keeps your records organized, legit, and ready for tax time.
A bookkeeper is usually a leader's first finance-related hire.
Your accountant is your tax guru. She understands IRS requirements, business structures, different forms to file, and annual deadlines.
Your accountant may review your financials throughout the year and provide you with a tax strategy, so you're saving enough to make your estimated payments. She may also advise on how to save money on taxes and make sure you're deducting all the right expenses.
She files your taxes and is often a CPA.
In nonprofit organizations, your accountant may be your auditor or whomever files your 990.
Your CFO is your business finance expert.
We review your numbers and draw insights and trends from those numbers, giving you more information to make smarter decisions for your business.
Our one and only interest is providing more insight into YOUR BUSINESS – not making money in the stock market or ensuring we are complying with the IRS.
Without a CFO, you have virtually no way to make your numbers work for you strategically.
Your CFO focuses on how to make your business strong and sustainable based on your numbers.
Your advisor helps you understand how and where to invest your money, whether personal or business. They help with long-term financial planning and will get you on the path to achieving your goals.
If you have a question on whether your money should go in a 401(k) or an IRA or what the return is on an index fund or a bond fund, your financial advisor is your go-to gal. They may also help figure out trusts, estates, and insurance needs to ensure your most important assets (you and your family!) are covered.
They are often a Certified Financial Planner (CFP) – just make sure she is a fiduciary.