2.
LinkedIn
The go-to for B2B marketing!Fueled by your passions, your interests, your desire to profit, and keep moving forward, you’re always on the lookout for new information, ideas, and perspectives. Linkedin is the social media network that professionals use to grow their businesses, network, recruit talent, and share thought leadership. AdvantagesLinkedIn has nearly 600 million professionals, about half of them active every month. It’s a place where salespeople interact with prospective clients and employers interact with potential employees.This is the place for promoting B2B content, as 97% of B2B marketers use LinkedIn as a tool in their content marketing arsenalPerforms 277% better than Facebook and Twitter when it comes to generating visitor-to-lead conversions91% of executives believe that LinkedIn is the top choice for professionally relevant contentCampaign IdeasLinkedIn is the perfect platform for you to share your expertise, network with fellow business owners, and build your authority. Share or create blog postsLive Videos or Q&AUse LinkedIn messaging (via paid ads)