SWE 2020: Which talks should I attend?

Quiz Questions

• 1.
  What's your design experience like?

  • A.
    I'm super new to all of this!
  • B.
    I've been a designer for a few years
  • C.
    I'm a pretty seasoned designer
• 2.
  How are you doing with clients + leads?

  • A.
    Help me get clients, please!
  • B.
    I get leads, but not as many as I'd like
  • C.
    I'm happy with the quality and quantity
  • D.
    I'm getting leads but they're mostly not ideal clients
• 3.
  Do you have a specialty?

  • A.
    I'm a general graphic designer
  • B.
    I'm a brand designer
  • C.
    I'm a lettering/typography artist
  • D.
    I'm a motion designer
  • E.
    I'm a web designer
  • F.
    I'm an art/creative director
  • G.
    I'm an artist/illustrator
• 4.
  How's your income from your design business?

  • A.
    I feel like I'm making pennies and need to learn about money, what to charge, mindset, etc.
  • B.
    I'm making a modest part time income
  • C.
    I'm making a modest full time income
  • D.
    I've reached 6 figures+
• 5.
  What do you want to know about making money?

  • A.
    How to get more (or higher quality) clients
  • B.
    How to diversify my income
  • C.
    How to manage money
  • D.
    How to charge more / be confident with pricing
• 6.
  What do you want to know about audience building?

  • A.
    How to convert an audience to clients
  • B.
    How to grow my social media presence
  • C.
    How to become that go-to person in my field
• 7.
  How do you feel about your processes and workflows?

  • A.
    I have a hard time staying organized
  • B.
    I wouldn't mind getting an overhaul on my workflows
  • C.
    I'm confident in what I have for myself and clients
  • D.
    My organization is fine but my client processes need work
  • E.
    My client processes are great but my weekly tasks are disorganized
• 8.
  How do you feel about the amount of time you work?

  • A.
    I love my current schedule - close to or almost full-time
  • B.
    I love my current schedule - part-time
  • C.
    I have other daytime obligations and need time to work or find a more efficient way to shorten my hours
  • D.
    I work too much and need to shorten my hours
  • E.
    My hours aren't the issue, I just need to revamp what I'm doing to be more productive
• 9.
  How's your mindset as a designer?

  • A.
    I feel like my confidence is hindering my growth
  • B.
    I'm confident in my design skills, I just need more knowledge in the business portion
  • C.
    Taking care of my mental health as a designer is difficult
  • D.
    I'm overall pretty confident in what I do - I'm just looking to step it up

Quiz Outcomes

• 1.
  Scaling, Diversifying & Strategy

  Carli Anna | carlianna.co | August 25, 2020 2:00pm CST How to Book 10k+ Clients Using Brand Strategy (without total overwhelm)Jen Wagner | jenwagner.co | August 25, 202012:00pm CST How Digital Products Can Help You Break Free from FreelanceKelsey Kerslake | pinegateroad.com | August 27, 2020 12:00pm CST How to Scale Your Business to 6-Figures and Beyond with Team SupportMarisa Messick | quillandco.design | August 27, 2020 2:00pm CSTBrand Strategy for Designers: How to Master the 4 Essential StepsTiereny Allen-Green | scopetheory.com | August 26, 2020 2:00pm CST Positioning and Pricing Your Brand to ScaleAdd these to your calendar*note: some of these might be subject to change, so please check the website for the most update schedule!
• 2.
  Clients

  Ingrid Urena | penguindesigning.com | August 26, 2020 1:00pm CSTNiching: Growing Your Business Through SpecializingMelissa Yeager | melissayeager.com | August 25, 2020 9:00am CSTStanding Out More By Doing LessStephanie Wharton | stephwharton.com | August 28, 2020 2:00pm CSTSales Calls That ConvertRachell De Luna | squarestylist.com | August 27, 2020 9:00am CSTCreate Standout Websites that Clients Pay Premium ForHayley Fedders | threefeathersdesign.com | August 27, 2020 1:00pm CSTHow To Find Clients For Your Design BusinessAdd these to your calendar*note: some of these might be subject to change, so please check the website for the most update schedule!
• 3.
  Marketing & Conversions

  Emmy de León Jones | emmygination.com | August 26, 2020 12:00pm CST 4 Strategies to Attract Dream Clients with PinterestBriana Summers | brightenmade.com | August 26, 2020 10:00am CST How to Connect with Your Dream Clients through InstagramChaitra Radhakrishna | itspinkpot.com | August 27, 2020 11:00am CST How to Build a Solid Web Design Process Using Adobe XDLindsey Johnson | verityandco.com | August 28, 2020 10:00am CSTHow to Write Copy that Connects and Converts: Give Your Design Business the Edge with Messaging that Wins ClientsAdd these to your calendar*note: some of these might be subject to change, so please check the website for the most update schedule!
• 4.
  Processes & Practices

  Dondrea Owens, CPA | thecreativescfo.com | August 27, 2020 10:00am CSTYour Finances: From Freelancer to Business OwnerFranzine Mackley | breezycamper.com | August 26, 2020 11:00am CSTHow Mental Health Can Affect Business Growth: Wellness & Balance for DesignersGiselle Field | wanderdesign.co | August 28, 2020 1:00pm CST The Field Guide to Sustainable Creative BusinessesJoyce Gutierrez joycechristine.com August 28, 2020 11:00am CSTThe Systems & Tech Creatives Need to Save Time & Sell MoreOlivia Herrick oliviaherrickdesign.com August 25, 2020 10:00am CSTThe Daily Design Practice Workshop Add these to your calendar*note: some of these might be subject to change, so please check the website for the most update schedule!
• 5.
  Branding

  Alexis Campbell | lexcreativestudios.com | August 28, 2020 9:00am CSTHow to Package Your Skills Like An Expert Not A FreelancerBernel Westbrook | brandedbybernel.com | August 26, 2020 9:00am CST How To Build A Brand That Recovers Quickly After The LockdownEmma Fanning | littlefoxdesign.com | August 28, 2020 12:00pm CST No Really, Green Is Cool Now: Building Ethics and Sustainability into your Design BusinessLatesha Lynch | lateshalynch.com | August 25, 2020 11:00am CST Creating an Upscale Brand to Confidently Sell High-Ticket ServicesSandra Chau | sandrachau.com | August 25, 2020 1:00pm CST How to Strengthen Your Design Through ImageryAdd these to your calendar*note: some of these might be subject to change, so please check the website for the most update schedule!