Stage 1: Early Learner INK
So you’re new to this whole copywriting thing (maybe you only recently discovered it was “a thing”)… but the good news is that we’ve ALL been there.Yes, even those fancy-pants legit copywriters you’re looking up to didn’t know how to copy at first.No one just knows this kind of stuff. They learn it. Then, they practise and learn some more.That means there is no reason you can’t become one of those legit copywriters too – all you need is the know-how and some practice.Now, I know what you’re thinking…Oh, so I just learn a few tricks and suddenly I’ll be a legit copywriter, too? That seems way too simplified. What if I don’t have any natural writing talent? Don’t I need to be a great writer or a least a grammar whiz to become a top-notch copywriter?Actually, no.You see, I believe that copywriting is a skill (not a talent), which means anyone can learn to write great copy. Including you!… Even if you’ve never done it before. … Even if you don’t think of yourself as a writer.… Even if you don’t feel creative.… Even if you don’t enjoy selling.The only thing standing in the way of you and getting paid to write copy every day is a shakey foundation in the craft of writing copy.And that’s easily fixed.Here’s how you can start building out your copy toolbox:STEP 1. Learn the fundamentals of copywriting – it’s the obvious but necessary first stepSTEP 2. Seek out resources and teachers that resonate with you – you’ll learn better from someone you connect withWhat do I know about this copywriting stuff?Hey, I’m Belinda Weaver (but you can call me Bill) – owner of Copywrite Matters, cohost of the Hot Copy Podcast and massive Dr Who fan.Before building Copywrite Matters into a successful copywriting business, I spent years developing and implementing marketing strategies. I took many campaigns from idea to execution before realising copywriting was the practice I enjoyed most.Over the years I’ve learned what works and what doesn’t. As a copywriter, I used that experience to help my clients create unique brands – starting with their copywriting.Now I share my proven techniques to help copywriters level up their writing skills and their businesses.