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No. You do not have a clear business case for your book. Â
Your answers indicate that there is not a clear business case for your book. If you are disappointed by this result, here are some things to think about…I recommend that anyone interested in writing a thought-leadership, how-to, or self-help type book, see their book as an investment (like creating a new product or service or starting another business). If you don't have a plan for seeing a return on your investment, then you'll want to take a step back and consider whether writing a book is the best use of your time right now.There are a lot of ways for authors to make money with a business or personal development book. If you want to become a paid speaker, for example, then writing a book can bring you closer to this goal. However, most authors do not make money on book sales. Authors sell an average of 500 copies over the lifetime of their book. So, if you are hoping to sell thousands of copies, but you have an audience of less than 100,000, you'll need to work hard to grow your audience first.Finally, most first-time authors underestimate the investment they'll need to make in terms of time, energy, and money. Writing a book is no joke! Also, writing an amazing book is one thing, but that's only the beginning of your marathon. After the book is written, the real work begins. Book marketing and promotion requires a whole different level of stamina.I hate to be the bearer of bad news, but what's worse is watching authors pour time, energy, and money into a book that doesn't offer them a return on their investment. Take heart though, just because you don't have a business case for your book TODAY doesn't mean you'll NEVER have a business case for your book.
