Is Pinterest Good for Your Niche?

Quiz Questions

• 1.
  Have you ever used Pinterest to promote your business before?

  • A.
    Yep, I use it currently
  • B.
    Nope, not started yet
• 2.
  What type of business do you have?

  • A.
    I'm a product based business 
  • B.
    I'm a service based business 
  • C.
    I'm still planning a business 
  • D.
    Other
• 3.
  How do you promote your business online currently? (Select all that apply)

  • A.
    I adore social media and am always on Instagram, Facebook and/or TikTok!
  • B.
    I have a podcast or YouTube channel 
  • C.
    Oh I'm a good old fashioned blogger and love writing regular content 
  • D.
    Nothing yet am just getting started!
• 4.
  Quick-fire Q! How much time do you spend on social media marketing right now?

  • A.
    Up to 3-4 hours per day
  • B.
    Around 1 day per week
  • C.
    More than 1 day a week in total
  • D.
    Very little right now
• 5.
  Let's talk about Emails. How much time do you spend engaging with your email list?

  • A.
    I've got a list and I send the odd email when I get round to it.
  • B.
    Oh I lurve my list and regularly send them emails and newsletters. 
  • C.
    Not currently
• 6.
  Do you like graphic design or is this a skill you love to outsource?

  • A.
    Oh yeah, I spend my whole life tinkering away on Canva!
  • B.
    Honestly, I can't imagine anything worse and I outsource this every time I can.
  • C.
    I've not done it yet, but love the idea of being creative 
• 7.
  Pinterest will need just 1-2 hours per week to maintain your ongoing strategy. Where could you find that time?

  • A.
    I could easily find that from my Instagram scrolling every day!
  • B.
    I'd just need to schedule it into my diary and do it like an admin task.
  • C.
    I can outsource to my VA or Pinterest specialist
  • D.
    I really can't imagine I'd ever have the time
  • E.
    Not sure yet
• 8.
  Which of these statements describes how you feel about Pinterest right now?

  • A.
    Image Source

    "I'm excited to find out if my niche will work on Pinterest as I've heard such amazing things about its potential for growing my audience and sales."
  • B.
    Image Source

    "I know it could be good for my business but I feel so overwhelmed by it, there's so much to do, and I'm scared of getting it wrong."
  • C.
    Image Source

    "I've been using it for a while but not seeing a great return and feel I must be missing something or doing it wrong."

Quiz Outcomes

• 1.
  You’re... Not *Quite* Ready 

  Congrats on completing the 'Is Pinterest Good for your Niche' quiz! According to your results, you might need to build your business a little more before you jump into using Pinterest. Whilst it could potentially be a good tool for you, you'll get the most benefit when you have are building and growing the website, and ready to tackle another digital marketing platform. That's not to say your niche isn't out there on Pinterest, just that I don't want you investing in something that won't be worth it, just yet.I'm all about your success, so I'm not going to persuade you jump into something that I truly don't believe will work for you...yet.There are things you can do though...Three easy tips to preparing the way for your Pinterest journey:1. WebsiteWhen you're ready make sure you have your website well set out with email capture pop ups or sign up boxes. That way you can convert all your lovely pin visitors onto your email list. 2. Get EmailingI know it seems like one more job, but your email list will be your most valuable commodity. The ROI is phenomenal, and you want to be able to chat regularly to all those pinners that find you from your amazing pins.3. Create some Pinterest BoardsEven though you're not quite ready there's still plenty you can do. Firstly, make a few boards around your business categories. And don't forget your main business name board too!"Who’s the entrepreneur behind all these Pinterest tips?" I’m glad you asked...Hi! 👋 I’m Jen Stanbrook, mentor, coach and founder of The Pinning Club. I help creative and design focused female founders master the power of Pinterest marketing to grow their revenue and financial vitality.All roads lead to where are you right now. I firmly believe this. With 30 years of both self employed and corporate experience, I’m proud to be able to guide, support and mentor other women to online marketing success. For the last decade I’ve run Love Chic Living, the top UK home interiors blog as a thriving business and brand. Pinterest has been a driving force in its success. It led me to coaching other women in using Pinterest effectively for their online business. Hundreds of small businesses have benefitted from my experience and brought Pinterest marketing into their business toolkit, for greater focus, vitality and revenue.Check out these resources for some lightening-quick clarity...1. Join my free Free Facebook Group. Each weekday you'll find me sharing tips and prompts to help grow your Pinterest knowledge and find a network of other great businesses too. 2. Find me on Instagram. It's the one social channel where I hang out and share regular tips and guidance on getting started and ongoing use of Pinterest as a marketing tool.
• 2.
  Pinterest is totally for YOU!

  Congrats on completing the 'Is Pinterest Right for Your Niche' quiz! According to your results, you have the perfect business for Pinterest marketing. How exciting!The next step is going to be getting you started and building your audience, converting them to lovely customers and clients in the process. Luckily, I'm here to help!Three easy tips to get you started on Pinterest...1. Convert to a Business AccountNow you may have used Pinterest as a hobby pinner (we all search for gardening inspiration and crochet patterns, right?!) but now's the time to get serious. Go to your account and convert it to a Business account. ORStart another one, purely for the business. If you convert your current one, you can still pin to it as a hobby, just keep the boards secret. You can do the conversion from the settings. It's really simple and totally painless. 2. Create your BioYou need a great bio as you do on any platform. But here we are focusing on words that your potential clients will use to search for you.Crochet pattern designer? Kids art classes? Luxury wallpaper for eclectic homes? All these phrases contain search terms, so add ones just like this that say what you do and who you serve. 3. Identify your Pinterest clientsWherever you market your business online, you'll want a really clear idea of your ideal client. Who is it you're trying to attract and what do they want from you?If you can get real clarity on that you take away a lot of the guesswork with pinning. Start thinking about how you will make some pins (they're really like a book cover) that talk to and attract your ideal client. "Who’s the entrepreneur behind all these Pinterest tips?" I’m glad you asked...Hi! 👋 I’m Jen Stanbrook, mentor, coach and founder of The Pinning Club. I help creative and design focused female founders master the power of Pinterest marketing to grow their revenue and financial vitality.All roads lead to where are you right now. I firmly believe this. With 30 years of both self employed and corporate experience, I’m proud to be able to guide, support and mentor other women to online marketing success. For the last decade I’ve run Love Chic Living, the top UK home interiors blog as a thriving business and brand. Pinterest has been a driving force in its success. It led me to coaching other women in using Pinterest effectively for their online business. Hundreds of small businesses have benefitted from my experience and brought Pinterest marketing into their business toolkit, for greater focus, vitality and revenue.Check out these resources for some lightening-quick clarity...1. Join my 5 Day Pinterest for Business Challenge. I'll be teaching you exactly how to get started in easy, simple and manageable chunks so you gain clarity and the enthusiasm to kickstart your amazing Pinterest journey. Let's kick that confusion and overwhelm to the kerb.2. Find me on Instagram. It's the one social channel where I hang out and share regular tips and guidance on getting started and ongoing use of Pinterest as a marketing tool.