What type of Event Marketer are you?

Quiz Questions

• 1.
  What type of business are you?

  • A.
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    Restaurant
  • B.
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    Food Truck
  • C.
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    Caterer
• 2.
  What services do you offer?

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  • A.
    Private Events (onsite)
  • B.
    Catering (off site)
  • C.
    Both
• 3.
  About how many different platforms do you market on?

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  • A.
    None!
  • B.
    I market on a couple platforms, like social media and my email newsletter.
  • C.
    I market on every platform I possibly can!
• 4.
  Of the platforms you use for marketing, do you know which sends you the most leads?

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  • A.
    I have no idea!
  • B.
    I know where some of my leads come from.
  • C.
    I know where nearly all of my leads come from and my conversions!
• 5.
  Do you use a lead management software system (ex. Tripleseat, Perfect Venue, etc)?

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  • A.
    Nope!
  • B.
    I had one in the past, but I don't now.
  • C.
    I have one, but I'm not really using it.
  • D.
    Yes!
• 6.
  Which best describes the amount of event leads you get?

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  • A.
    My leads trickle in very slowly.
  • B.
    I get a good amount of leads but I would love to see a few more!
  • C.
    I get so many leads and it's awesome!
• 7.
  How satisfied are you with marketing?

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  • A.
    Not satisfied- I need help!
  • B.
    My marketing is doing good, but I know it could be better!
  • C.
    I'm a marketing rockstar and I'm super satisfied with it!

Quiz Outcomes

• 1.
  You're an Event Marketing Newbie! 

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  Thanks so much for taking the quiz! This is a great first step into identifying what kind of event marketer you are AND how visible your catering and private events program is. So let's jump into your results!Based on your answers, you’re a newbie when it comes to your event marketing. This is fantastic! There are so many benefits to being a newbie and just by taking this quiz you are taking a big step forward.The biggest benefit of being a newbie is that you have a clean slate to start with, which is awesome. We don’t need to break any old bad habits and likely you haven’t thrown a ton of money down the drain in an attempt to see if ads or fancy software might do the trick (which are very common mistakes)! Your clean slate which is totally to your advantage.But perhaps you don’t know where to begin? When it comes to getting your catering and private event services in front of more people, it actually first starts with setting a great foundation. Before you think about marketing, you need to get some ducks in a row. Having a stellar menu, establishing your minimums, knowing your policies and creating a booking contract all need to come before you market your offerings. Also, have you ever thought about lead management before? This tends to be an afterthought for most. But I want to let you in on a little secret… Most people think that good marketing will help you make money with private events and catering, but that’s not entirely true. The reality is having excellent lead management that actually converts your leads into booked jobs is what really makes you money!If you want to know more about creating a great foundation and making your lead management as easy as possible, I’m here to help! and I have been in catering and private events sales for over 10 years now. I’ve helped multiple businesses turn new or underperforming programs into easy-to-manage and uber-profitable revenue streams. I have some completely free resources to help you to get started. Here they are!Download my Free Lead and Event Tracking Sheet to get you started on your profitable lead management journey!Book a Complimentary 20 minute call with me. Get some answers to your specific questions and learn about the different ways we can work together.Follow me on Instagram, where I post tips, hot topics and answer common questions. Also don’t hesitate to DM me! I love hearing from you, answering questions and I respond to all my DM’s personally!And look out for me in your inbox, because I’ll be jumping in there soon with some more info about how you can book more events for your business in less time and make more money!
• 2.
  You're An Event Marketing Semi-Pro!

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  Thanks so much for taking the quiz! This is a great first step into identifying what kind of event marketer you are and to find out if your program is getting enough eyes on it. So let's jump into your results!Based on your answers, you’re a Semi-Pro Marketer! Congrats! You’ve likely been at least semi-consistent (if not more!) with marketing and getting the word out. And, you’ve booked some great events- this is awesome! But I bet you’re desiring a bit more! You’ve had enough success with your catering and private events that you see the value in having a stellar program. You’ve maybe even invested in ads or a booking software, but might not be sure you saw the tangible results you wanted. You want your program to grow and you’re wondering what your best next step is. When you want to grow and get your program in front of more people, we actually should first check out your foundations to be sure you’re in great shape to uphold new business. So let’s start with a quick audit of your program. Here are a few questions to review with your team:What’s gone well over the last few months/year?What are areas of the program that were frustrating or received client complaints?What are areas that I want to save time or money in?Does your menu or contract need tweaking or adjusting?How can I improve my booking process?Who were my best customers? And how did they find out about my company?Be sure to take an extra look at your lead management too. This tends to be an afterthought for most. But I want to let you in on a little secret… Most people think that good marketing will help you grow and expand your private events and catering, but that’s not entirely true. The reality is having excellent lead management that actually converts your leads into booked jobs is what really makes you money!If you want to know more about creating a great foundation and making your lead management as easy and profitable as possible, I’m here to help! I have been in catering and private events sales for over 10 years now. I’ve helped multiple businesses turn underperforming programs into easy-to-manage and uber-profitable revenue streams. I have some completely free resources to help you to get started. Here they are!Download my Free Lead and Event Tracking Sheet to get you started on your profitable lead management journey!Book a Complimentary 20 minute call with me. Get some answers to your specific questions and learn about the different ways we can work together.Follow me on Instagram, where I post tips, hot topics and answer common questions. Also don’t hesitate to DM me! I love hearing from you, answering questions and I respond to all my DM’s personally!And look out for me in your inbox, because I’ll be jumping in there soon with some more info about how you can book more events for your business in less time and make more money!
• 3.
  You're An Event Marketing Expert

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  Thanks so much for taking the quiz! This is a great first step into identifying what kind of event marketer you are and how visible your catering and private events program is. So let's jump into your results!Based on your answers, you’re a marketing Expert! You’re likely uber consistent with your marketing and you well know how to turn those leads into booked events! You’ve had success with your catering and private events and you really see the value in having a stellar program. Way to go!So your program is doing great, but what’s next? How can you grow it even more? If you haven’t done so in a while, now would be a great time to do a quick audit of your program. Even the most successful programs need maintenance along the way, and little tweaks here and there, especially if you want to see continued growth and get in front of even more people.Here are a few questions to review with your team:What’s gone well over the last few months/year?What are areas of the program that were frustrating or received client complaints?What are areas that I want to save time or money in?Does your menu or contract need tweaking or adjusting?How can I improve my booking process?Who were my best customers? And how did they find out about my company?Be sure to take an extra look at your lead management too. This tends to be an afterthought for most. But I want to let you in on a little secret… Most people think that good marketing will help you grow and expand your private events and catering, but that’s not entirely true (and I suspect based on your results… you may know this already!). The reality is having excellent lead management that actually converts your leads into booked jobs is what really makes you money!If you want to keep growing your program, I’m here to help! My name is Kristy and I have been in catering and private events sales for over 10 years now. I’ve helped multiple businesses turn programs into easy-to-manage and uber-profitable revenue streams. I have some completely free resources to help you to get started. Here they are!Download my Free Lead and Event Tracking Sheet (even if you're currently using a software system). It’s a great refresh on effective lead management and may give you some tips on improving your system!Book a Complimentary 20 minute call with me. Get some answers to your specific questions and learn about the different ways we can work together.Follow me on Instagram, where I post tips, hot topics and answer common questions. Also don’t hesitate to DM me! I love hearing from you, answering questions and I respond to all my DM’s personally!And look out for me in your inbox, because I’ll be jumping in there soon with some more info about how you can book more events for your business in less time and make more money!