Caregiver Personal Brand Archetype
Congratulations - Your Personal Brand Archetype is Caregiver. Being a Caregiver means you live to protect and care for others, especially those in need. You are a selfless person, always putting others needs ahead of your own. Although your attention is focused on serving others and lifting them up, you crave recognition for your skills, after-all, you are not just reactive. You prevent harm as well as treat it. You likely work in health or aged care, coaching or undertake volunteering work in your spare time. While helping others is your life's purpose, you fear takers who aren't grateful for what you do or those who place blame on you. Your quote to live by:"Love your neighbour as yourself."Company brands you may have an affinity with are: UnicefRed CrossJohnson & JohnsonFamous Caregiver personal brand archetypes include: Mrs Doubtfire (Robin Williams)Mrs Brady (Florence Henderson)Melinda Monroe (Alexandra Breckenridge) - Virgin RiverReady to leverage your personal brand to live life on your terms? 1. Attract opportunities aligned to your vision. How? It's time to get clear on your purpose. Why? Understanding your 'why' and what drives you will give you the focus to bust out and unleash the helper within you. 2. Haven't thought of yourself as a brand before? Brand archetypes were created with people in mind. Psychoanalyst Carl Jung saw patterns and themes in popular stories - and developed 12 archetypes to characterise them. Ever heard of the hero's journey? 3. It's time to show the world who you really are. You are the ultimate guide for your people. But, do they know you as the Caregiver you are? It's time to stand out and find your voice. As I'm all about visibility and personal branding— let me introduce myself..Hello👋 My name is Natalie CoulsonI'm a Personal Brand strategist, content marketer and communications professional. I work with Entrepreneurs, Consultants, Coaches and Freelancers across the globe to build personal brands and the content to support it, so you elevate and hit big goals. When I started my own business back in 2016, I felt so lost. I'd worked for international magazine brands including marie claire, InStyle, Better Homes & Gardens and Men's Health for 16 years.I had 7-figure sales budgets, and managed multi-six-figure advertising campaigns with brands like Toyota, Revlon and Invesco.These brands were well known. I just had the mention the company I worked for or the brands I was involved with, and there was instant recognition and credibility! When I stepped out on my own - it was scary, confusing and I had an identity crisis! Who was I without the large brand to back me up? I became very audience focused, slipping back into people-pleasing mode. Discovering I could brand myself made all the difference!Suddenly there was a framework and a guide to follow. I wasn't a nobody or a lesser person without a big brand behind me. I'm here to show you how to develop a personal brand, so standing up for what's important to you, sharing your wisdom and living the life of your dreams is not only doable, but rewarding and fun. 🎉Ready to take the leap and create a stand out personal brand? 1. Check out this Personal Branding blog post It’ll break down why taking the time to build a powerful personal brand is so worthwhile. ✍️2. Let's connect on social. I love to share my knowledge, journey (the ugly bits and the success stories!) and connect with other Entrepreneurs and Executives on LinkedIn, Instagram and Twitter. Please tag me, reach out and let me know how you found this quiz! 3. Book a 15 minute chat. Looking for some help with your personal brand? Or have questions you'd love to ask? Simply arrange a 15-minute call. Can't see a time that aligns with your calendar or time zone? Feel free to email me at firstname.lastname@example.org. P.S. Don’t be surprised to see me in your inbox with more tips to create and leverage your personal brand.