Ready for a Scaling Breakthrough?

Quiz Questions

• 1.
  How long have you been a business owner?

  • A.
    2-3 years
  • B.
    4-6 years
  • C.
    7-9 years
  • D.
    10+ years
• 2.
  What does your business primarily offer?

  • A.
    1:1 Coaching/Consulting
  • B.
    Group Coaching/Consulting
  • C.
    Done-For-You Services (Solo or Agency)
  • D.
    DIY Digital Products (Courses, Templates, etc.)
  • E.
    Community or Experiences (Membership, Retreats, etc.)
  • F.
    Other
• 3.
  If you had it ALL your way, would you change your primary offer?

  • A.
    Yes - I wish my primary offer was something else
  • B.
    No - My goal is to sell more of my primary offer
• 4.
  Which CEO quality do you rely on most often for business-building?

  • A.
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    CONSISTENCY: You gravitate toward sticking with a plan and simplifying processes. You’re an action-taker who enjoys using frameworks to achieve goals and measure success along the way.
  • B.
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    CONNECTION: You gravitate toward developing relationships and community. You’re a natural collaborator who enjoys meeting, supporting and introducing like-minded people.
  • C.
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    CREATIVITY: You gravitate toward expressing yourself and challenging the status quo. You’re a trail-blazer who enjoys brainstorming fresh ideas and problem-solving through innovation.
  • D.
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    CURIOSITY: You gravitate toward learning new things and experimenting. You’re an avid researcher who enjoys reverse engineering and testing new strategies to figure out what works.
• 5.
  Connecting with your dream clients is an ever-evolving journey. Which of the following most closely reflects where you are on that journey right now?

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  • A.
    STARTING: I haven’t thought much about my “dream client”. Until now, I’ve mostly served people who’ve been referred to me.
  • B.
    DEFINING: I’m in the process of getting clear on the specifics of who my business is best-suited to serve.
  • C.
    REFINING: I’m in the process of narrowing my ideal audience & uncovering what resonates with them.
  • D.
    BUILDING: I’m in the process of growing my audience with more ideal clients who resonate with my brand.
  • E.
    SCALING: I’m in the process of leveraging my efforts so I can reach and serve more ideal clients in less time.
• 6.
  You’re invited to be interviewed on a podcast, when are you MOST likely to get tripped up or second guess yourself?

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  • A.
    PROVIDING A RELEVANT BIO: I struggle to confidently articulate what I/we do and for whom in a way that makes sense to people.
  • B.
    CHOOSING AN INTERVIEW TOPIC: It’s challenging to know what content and topics will resonate with an audience of my potential clients.
  • C.
    DURING THE INTERVIEW: I sweat a little thinking about sharing my expertise in a way that establishes me as an authority and provides value.
  • D.
    SHARING A STRATEGIC CTA: I’m not sure how I’d compel people to take the next step and engage further with my brand.
• 7.
  One of the biggest questions you have right now related to getting visible online and promoting your business is:

  • A.
    If I’m essentially at capacity serving my existing clients, should I still prioritize promotion and visibility?
  • B.
    If I’m making a significant shift or pivot in my business, how can I stay visible and promote without confusing people?
  • C.
    What kind of content and topics should I focus on to make sure what I'm putting out resonates with an audience of my ideal clients?
  • D.
    How do I provide value for my audience in a way that grows my business without sounding salesy or inauthentic?
  • E.
    Where should I focus my efforts? (I know lots of strategies "work". So I'm paralyzed by possibility or overwhelmed trying to maintain things.)
  • F.
    When can I expect to see consistent growth and results in my business from the visibility and promotion strategies I’ve been implementing?
• 8.
  You would be MOST satisfied to hear an ideal audience member describe your brand as:

  • A.
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    Innovative & Empowering
  • B.
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    Approachable & Supportive
  • C.
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    Inspiring & Passionate
  • D.
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    Informative & Helpful
  • E.
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    Fun & Energizing
  • F.
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    Motivating & Trustworthy
• 9.
  Imagine the “Clarity Fairy” visits you tonight to grant you one lightbulb moment of your choice. Which one of the following would you be MOST excited to wake up having TOTAL clarity on tomorrow morning?

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  • A.
    A streamlined path to do more of what I love in my business and less of what drains me -- while getting paid top dollar to work with clients I adore.
  • B.
    A compelling brand message and key differentiator that helps me stand out from others in my industry in a way that resonates with dream clients.
  • C.
    A simple, profitable strategy for marketing online in a way that feels authentic, creates maximum impact and consistently converts high quality leads.
• 10.
  Which one of these common entrepreneurial struggles have you experienced MOST often in the past 6-12 months?

  • A.
    Shiny Object Syndrome
  • B.
    Perfectionism
  • C.
    Imposter Syndrome
  • D.
    Hustle-Mode
  • E.
    Overcomplicating Things

Quiz Outcomes

• 1.
  Model
• 2.
  Message
• 3.
  Marketing