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It's time to focus on SOLIDIFYING YOUR BRAND.
Friend, it's clear you've put in the work to get your business off the ground - felicidades on taking the first steps to make your dream a reality!But having inconsistent operations and messaging signals it may be premature to scale just yet. And that's ok! Staying strategic now so you can grow sustainably over time is key.The reality is... people need to hear about your programs or services before you can help them. (SCROLL DOWN TO KEEP READING)...Did you know that it takes someone 10-12 times to see an ad on social media before taking action? Asi mismo, they have to see the same message and call-to-action A LOT OF TIMES before hitting that "Learn More" or Link In Bio button.So, what should you be focusing on at this stage? Growing your brand and getting the word out!THREE TIPS TO HELP YOU SOLIDIFY YOUR BRAND TO CREATE CONSISTENT SALES:1️⃣ Define your "f*ck yeah" clientGet clear on who your ideal client is demographically, psychographically, and in terms of their goals. You launched your business with a client avatar, but now you are ready to create your client persona.Most entrepreneurs focus on every single client scenario or just the demographics, but not you! The key is to understand their behaviors and how they make purchasing decisions. Their "no's" and objections to working with you help you identify what questions you need to answer, the copy for your website, and even the content you create on social media. The more you can define the client that will say "f*ck yeah I want to work with you!", the easier it will be to attract them.2️⃣ Don't try to attract everyone. Focus on speaking directly to your ideal clientIt's tempting to cast a wide net, but a niche focus is key. Refine your messaging, offers, and content specifically for your ideal client.And when I say directly, I truly mean it. Do you work with Latina executives in the tech industry? Then start every post "Latina executive in tech, this is for you."Use language and messaging that resonates with them. When you directly address their needs, they'll become loyal advocates.3️⃣ Be consistent (not perfect)Post regularly, communicate frequently, and deliver consistently. It shows clients you'll be there for them long-term. Consistency builds trust - even if each piece of content isn't perfect. Document systems so you can sustainably deliver quality at scale. With consistency, sales will steadily grow.The key now is staying true to your vision while ensuring your brand, operations, and messaging aligns with the solution your clients are craving.READY TO MAKE YOUR BUSINESS UNSTOPPABLE?Hola, I'm Paulette your new business mejor amiga and founder of Unstoppable Latina.I help entrepreneurs like us build equitable, sustainable brands aligned to their values. Having been in your shoes, I know how hard it is to get a business off the ground.But with the right strategy, I can set you up for long-term success without sacrificing your sanity.I'm here for you with programs on:✅ Clarifying your niche + core offers✅ Developing systems for consistency✅ Strengthening your pitch + messagingLet's connect to ensure your launch creates momentum, not burnout. This stage is all about your brand and messaging - let's do this powerfully so you can grow with purpose!Ready to get started? Apply now to start your journey to unstoppable!P.S. Expect to See Me in Your inbox With a Free PDF Version of Your Results.