The Unstoppable Brand Quiz: Let's unlock your brand's growth potential! (it's just 90 seconds)

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Quiz Questions

1.
What is your business stage?
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- A.
  We're just starting! Not 100% sure what we're doing…
- B.
  We’ve been at it for a couple of years — I'm still struggling to get consistent monthly sales.
- C.
  We've been doing this for years! — my brand is pretty well-established.
2.
What is your business type?
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- A.
  Side Hustle (just looking for extra cash from your 9-5 job)
- B.
  Solopreneur (it's just you running every part of the business and sometimes you get some help)
- C.
  Microenterprise (less than 10 employees or 1099 consultants)
3.
Do you have systems in place to run your business operations?
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- A.
  I am running our business manually: Google Doc, a notebook, and a scheduler (e.g. Calendly)
- B.
  I know documenting our systems and operations is important but right now things move so fast I just get things done however I can.
- C.
  I know our processes, love the software we use, and have SOPs for everything! If I have to go on vacation, someone can take over my work.
4.
How visible is your business online?
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- A.
  It’s almost invisible right now. We’re creating content to get the word out but not sure if anyone is engaging with it.
- B.
  Our website is finally up, I try my best to post consistently, and I’ve published a few blog posts. If people Google my business they'll find something!
- C.
  We have a strong base of raving fans and a clear strategy on how our digital footprint drives sales.
5.
Have you defined your brand's values and your community impact?
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- A.
  Not for the business, but I have a list of personal values I follow as much as possible.
- B.
  We have a list of values for the business but we don't discuss them with clients and I wish we would!
- C.
  Our core values are embedded in our services, processes, and content. If I were to ask a client what our values are they would be ready to tell me!
6.
What is your go-to selling tactic?
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- A.
  I’ve tried a few things but haven’t nailed down my sales process yet. Leads usually just book a Discovery Call to get to know me.
- B.
  I create tons of relevant content for prospects and then they visit my website or download my freebie to learn more.
- C.
  I love our marketing funnel! It includes a lead magnet, a value ladder, and a process for every step from lead to returning client. We don't meet until I know they are ready for the investment.
7.
When you describe your ideal client you...
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- A.
  Struggle to respond! I can serve so many people with different needs and priorities, that I can't pick one.
- B.
  I know the demographics of my ideal client and what they are looking for but I'm not sure what's holding them back from saying "Yes, I'm ready to work with you".
- C.
  I have a complete profile of my ideal client that includes demographics, psychographics, and behaviors. I even know where my clients "hang out" so I can easily find them.
8.
How consistent is your revenue month-to-month?
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- A.
  Little to no revenue in the last 3 months. I feel defeated because I know my services are so needed.
- B.
  It depends on the month. I have consistent sales every month, but at times I feel overwhelmed by so many requests and then I get nothing for weeks.
- C.
  We have consistent sales, financial projections for at least a year, and I know what services provide the highest ROI.
9.
How do you capture leads and future clients?
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- A.
  I meet a lot of amazing people that could be my clients but I don't have a process to get information about all of them to follow up.
- B.
  I have a downloadable freebie, podcast, or newsletter that people can access but I don't automatically follow up with them after sign up or subscribe.
- C.
  We have a lead magnet connected to our email marketing automations, sales copy for our website, and a CRM to capture information on every prospect so we can follow up accordingly.
10.
Let's talk services. When you are ready to work with a new client you...
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- A.
  Have a list of a bunch of services I offer as a starting point for the client to choose from.
- B.
  Have a few packages I've used in the past but then I have to personalize each service based on what the clients want.
- C.
  Focus on promoting my core package, and after my clients complete this 1st program/service I upsell other ways for us to work together.
11.
"This week I'm feeling stuck and don't know what to focus on..."
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- A.
  ... so I get overwhelmed and consider launching a new service/program because obviously the ones I have just don't work.
- B.
  ... so I review my 6-month goals to see what I should be doing right now.
- C.
  ... so I open my 1+ year strategic growth plan or marketing strategy to get inspired and motivated. I already planned for weeks like this!
12.
Let's imagine you are at a networking event, and your ideal client asks "What do you do"...
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- A.
  I start mumbling the website description and a list of my services.
- B.
  I have a solid 1 sentence pitch that includes what we do and the types of clients we serve, but it feels a bit robotic when I say it.
- C.
  I have an elevator pitch I'm comfortable with, that includes my zone of genius, ideal clients, and value-based messaging.
13.
A company reaches out asking to work with you. You immediately...
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- A.
  Start doubting yourself. "I haven't worked with a big client before, am I ready?" "How much should I charge?" "Should I charge less because this is great exposure for my business?"
- B.
  Respond "yes let's do it" immediately. You send them a proposal with the scope of work before your meeting with them and the pricing you used with your last client.
- C.
  Ask for more details about the opportunity. Then you co-create a proposal with the client after they share their budget with you.
14.
Congratulations! The company signed the proposal but no one paid the invoice. You immediately...
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- A.
  "What invoice? Don't they pay using Venmo, Paypal, or Direct Deposit?"
- B.
  Get nervous and don't know what to do. A couple of days later email them: "Hi, is there anything else you need from me to process the payment for the work?"
- C.
  Don't even worry about it. Once they signed the contract your systems send them an automated invoice, your tax details, certifications, welcome email, and link to schedule a project launch call.
15.
If your fairy godmother waved her magic wand and granted you one wish for your business, which would it be?
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- A.
  A marketing manager to help us spread our message faster.
- B.
  A sales team to handle all the leads we have coming in.
- C.
  A customer success team to help us build brand loyalty.
16.
What would you say is your best trait?
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- A.
  I’m always learning new things.
- B.
  I always look for ways to share helpful information.
- C.
  I’m great at discovering what people really want.
17.
What statement resonates with you the most?
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- A.
  "I'll sleep when I'm dead".
- B.
  "If I organize my thoughts and ideas I will be more successful in business".
- C.
  "My business should serve my community and also my personal needs".
18.
Have you ever worked with a business growth coach?
- A.
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  Nope — but it might be time to give one a go…
- B.
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  I've never been interested... I like to figure things out on my own.
- C.
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  You bet! It was a great experience — I’d definitely try it again.

Quiz Outcomes

1.
It's time to focus on SOLIDIFYING YOUR BRAND.
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Friend, it's clear you've put in the work to get your business off the ground - felicidades on taking the first steps to make your dream a reality!But having inconsistent operations and messaging signals it may be premature to scale just yet. And that's ok! Staying strategic now so you can grow sustainably over time is key.The reality is... people need to hear about your programs or services before you can help them. (SCROLL DOWN TO KEEP READING)...Did you know that it takes someone 10-12 times to see an ad on social media before taking action? Asi mismo, they have to see the same message and call-to-action A LOT OF TIMES before hitting that "Learn More" or Link In Bio button.So, what should you be focusing on at this stage? Growing your brand and getting the word out!THREE TIPS TO HELP YOU SOLIDIFY YOUR BRAND TO CREATE CONSISTENT SALES:1️⃣ Define your "f*ck yeah" clientGet clear on who your ideal client is demographically, psychographically, and in terms of their goals. You launched your business with a client avatar, but now you are ready to create your client persona.Most entrepreneurs focus on every single client scenario or just the demographics, but not you! The key is to understand their behaviors and how they make purchasing decisions. Their "no's" and objections to working with you help you identify what questions you need to answer, the copy for your website, and even the content you create on social media. The more you can define the client that will say "f*ck yeah I want to work with you!", the easier it will be to attract them.2️⃣ Don't try to attract everyone. Focus on speaking directly to your ideal clientIt's tempting to cast a wide net, but a niche focus is key. Refine your messaging, offers, and content specifically for your ideal client.And when I say directly, I truly mean it. Do you work with Latina executives in the tech industry? Then start every post "Latina executive in tech, this is for you."Use language and messaging that resonates with them. When you directly address their needs, they'll become loyal advocates.3️⃣ Be consistent (not perfect)Post regularly, communicate frequently, and deliver consistently. It shows clients you'll be there for them long-term. Consistency builds trust - even if each piece of content isn't perfect. Document systems so you can sustainably deliver quality at scale. With consistency, sales will steadily grow.The key now is staying true to your vision while ensuring your brand, operations, and messaging aligns with the solution your clients are craving.READY TO MAKE YOUR BUSINESS UNSTOPPABLE?Hola, I'm Paulette your new business mejor amiga and founder of Unstoppable Latina.I help entrepreneurs like us build equitable, sustainable brands aligned to their values. Having been in your shoes, I know how hard it is to get a business off the ground.But with the right strategy, I can set you up for long-term success without sacrificing your sanity.I'm here for you with programs on:✅ Clarifying your niche + core offers✅ Developing systems for consistency✅ Strengthening your pitch + messagingLet's connect to ensure your launch creates momentum, not burnout. This stage is all about your brand and messaging - let's do this powerfully so you can grow with purpose!Ready to get started? Apply now to start your journey to unstoppable!P.S. Expect to See Me in Your inbox With a Free PDF Version of Your Results.
2.
Almost ready! It's time to double down on MASTERING YOUR SYSTEMS.
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I see you creando and making power moves! Your traction shows you have many pieces in place for growth. Way to go! 👏🏽Your biggest challenge is consistency. As a small business owner, you’re wearing all of the hats. And even if you’ve been able to outsource a role or two, you’ve still got a lot on your plate. It's time to strengthen your systems and marketing to take things to the next level. Having standardized services, sales processes, and impact tracking will allow you to expand efficiently.(SCROLL DOWN TO KEEP READING)...And I don't mean creating free trials for every software you see on social media. Understanding your processes and your client experience step by step will help you:✨ Invest in tools that are easy to use for you and your clients.✨ Decrease the back-and-forth emails with clients so you can spend time doing some CEO sh*t.✨ Allow you to delegate tasks and automate processes so you can relax and disconnect.So, what should you be focusing on at this stage? Mastering your systems and creating replicable processes.THREE TIPS TO HELP YOU INCREASE SALES WITHOUT SACRIFICING YOURSELF: 1️⃣ Solidify Your Marketing FunnelDocument your funnel stages from awareness to return customer. Identify any gaps causing drop-offs and optimize each touchpoint. Strengthen your offers and messaging to convert visitors into prospects, then clients, all the way to champions. A tighter funnel means higher conversion without overworking yourself.2️⃣ Revise Your Sales ProcessMap out your ideal sales workflow from inquiry to close. Standardize pricing, contracts, and onboarding. Create systems for taking on new clients smoothly without starting from scratch each time. Consistent processes reduce stress, help you set up automations, and increase profitability.3️⃣ Deliver Transformational ContentShare stories and testimonials demonstrating your impact. Position yourself as a subject matter expert. Lean on your content pillars not just how you are feeling that day! Provide value that changes lives - don't just sell. Boost SEO and repurpose content across platforms. By inspiring and educating consistently, your authority and sales will rise together.With these pillars cemented, you can confidently bring on new team members and enter new markets. And the best part? You'll do it without compromising quality or your values. You got this! 💪🏽READY TO MAKE YOUR BUSINESS UNSTOPPABLE?Hola, I'm Paulette your new business mejor amiga and founder of Unstoppable Latina.I help entrepreneurs like you organize their creative flow and scale a business that serves their lifestyle, vision, and values.I see you hustling hard to meet demand and acquire clients. But growth without intention backfires.Let's work together to:✅ Tighten up your marketing funnel✅ Optimize your client experience✅ Track data to make smart decisions✅ Get a plan of action to achieve your business goalsWith my programs, we'll systemize your operations for sustainable expansion without compromising quality or joy.Let's chat about how I can support your growth stage! With focus, we'll take your impact to new heights while staying true to your values. ¡Dale!Ready to get started? Apply now to start your journey to unstoppable!P.S. Expect to See Me in Your inbox With a Free PDF Version of Your Results.
3.
You are ready to scale! It's time to focus on STRATEGIC PARTNERSHIPS.
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Look at you - a true comunidad-driven CEO! Your established systems and profitability signals you have a solid business model. Well done, jefa! 👏🏾👏🏾Now is the time to expand your impact. Collaborate with aligned partners to increase your reach and credibility.Sí, you are SCALE READY!(SCROLL DOWN TO KEEP READING)...Become a vocal advocate in your industry and pave the way for other women of color. Share your data and stories to attract partners and media opportunities aligned with your mission.Focus on a scalable program or service, that can be repeated over and over again with different clients with little to no customization. Then keep the rest of your offers as premium higher-cost services. Remember, scalability is about making an initial investment that will turn into profit, not spending more to make more.Scaling your services or programs is also about delegating and trusting others to implement your framework without you being there to hold their hands every step of the way.So, what should you be focusing on at this stage? Leveraging your networks and solidifying strategic partnerships.THREE TIPS TO MAXIMIZE YOUR IMPACT THROUGH COLLABORATION:1️⃣ Pursue Strategic PartnershipsIdentify influencers, companies, or advocates you can collaborate with on premium offerings, content, or events. You don't want to spend thousands on ads to sell your course, accelerator, or program when there are supporters ready to share your magia with their networks.Seek out those aligned with your mission who can expand your reach and credibility. 2️⃣ Delegate so You Can Focus on High-Level WorkOutsource or automate daily tasks through assistants, agencies, or contractors. Focus your energy on vision, strategy, and community leadership. The more you can responsibly delegate, the more you can operate as a true unstoppable CEO.3️⃣ Measure and Report on ImpactAnalyze data and stories demonstrating your tangible difference. Share your ROI and transformation results. Refine programs based on outcomes. Quantifying and broadcasting your impact builds reputation and unlocks investments. The key is leveraging your influence through strategic partnerships and speaking up for what matters. Dale que tu puedes 🚀READY TO MAKE YOUR BUSINESS UNSTOPPABLE?Hola, I'm Paulette your new business mejor amiga and founder of Unstoppable Latina.I help entrepreneurs like you expand their impact and make a sh*t ton of dinero on their terms.You've built an amazing business - now let's work together to take your influence to the next level.My programs can help you:✅ Forge strategic partnerships to increase reach✅ Delegate so you can focus on high-level work✅ Quantify and share your incredible impact✅ Have a clear plan of action without fluff or business bro jargonLet's connect to discuss how I can support your established brand in making an even bigger difference. The opportunities are endless when we work collaboratively!Ready to get started? Apply now to start your journey to unstoppable!P.S. Expect to See Me in Your inbox With a Free PDF Version of Your Results.

The Unstoppable Brand Quiz: Let's unlock your brand's growth potential! (it's just 90 seconds)

Take a closer look at where you stand in your entrepreneurial journey and business aspirations. Let’s pinpoint your priorities for the coming months, the next year, and beyond. This way, I can provide you with resources tailored to YOUR vision of growth!

Quiz Questions

Quiz Outcomes