Which Archetype are You?

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Quiz Questions

1.
If I could go anywhere on holiday, I’d pick...
- A.
  A five star luxury resort
- B.
  Somewhere totally off the beaten track
- C.
  A city with lots of culture
2.
At work, I like to feel like I’m...
- A.
  Hanging out with friends
- B.
  On top of my brief
- C.
  Challenging the old ways
- D.
  Giving with no strings attached
3.
Which of these phrases best describes your attitude to life? Pick up to three answers.
- A.
  “See with new eyes”
- B.
  “Keep it pure and simple”
- C.
  “Move fast and break things”
- D.
  “Here for a good time, not a long time”
- E.
  "Stay down to earth"
- F.
  "Anything for a laugh"
- G.
  "Get out of your comfort zone"
- H.
  "No pain, no gain"
- I.
  "Rules are there for a reason"
- J.
  "There's no place like home"
- K.
  "Nothing is impossible"
- L.
  "Follow the science"
4.
If a colleague misses a deadline, my instinctive reaction is to...
- A.
  Remind them what I expect from them
- B.
  Check if they’re ok
- C.
  Say nothing, I don’t want to fall out with them
5.
I get annoyed by people if I think they are... (Pick up to three options)
- A.
  Unwilling to learn
- B.
  Unadventurous
- C.
  Dull
- D.
  Unfeeling
- E.
  Unassertive
- F.
  Snobby
- G.
  Too logical
- H.
  Unimaginative
- I.
  Authoritarian
- J.
  Pessimistic
- K.
  Irresponsible
- L.
  Unkind
6.
Work feels good when I’m...
- A.
  Ready to learn something new
- B.
  Showing people the facts
- C.
  Asking “What if?”
- D.
  Looking for a new pattern nobody else sees
7.
If someone tells me “It can’t be done” I’ll probably say...
- A.
  Where’s your evidence for that?
- B.
  Don’t tell me what I can’t do
- C.
  Use your imagination
8.
I might annoy other people if they think I’m... (Pick up to three options)
- A.
  Bossing them around
- B.
  Being risk averse
- C.
  Acting the fool
- D.
  Being needy
- E.
  Impractical
- F.
  Easily tempted
- G.
  Bending the rules
- H.
  Aggressive
- I.
  Irrational
- J.
  Dogmatic
- K.
  Unambitious
- L.
  Aimless
9.
Time flies when I’m...
- A.
  Creating intimacy with others
- B.
  Training hard towards a goal
- C.
  Seeing the funny side
- D.
  Planning a journey to somewhere new
10.
When things get tough at work, I’ll probably say... (Pick up to three options)
- A.
  “Time for a fresh start”
- B.
  “We're being held back by stupid rules”
- C.
  “Let's play around with some ideas”
- D.
  “You can't argue with the facts”
- E.
  "We need to work harder at this"
- F.
  "Let's see how other teams deal with this problem"
- G.
  "It's a long shot, but why don't we..."
- H.
  "I can't explain why but it just feels..."
- I.
  "This is how we do things round here"
- J.
  "Let's not fall out over this"
- K.
  "Safety first"
- L.
  "Let's look at it from a different angle"
11.
If someone tells an edgy joke, I’ll probably...
- A.
  Laugh
- B.
  Feel offended
- C.
  Challenge them
12.
Ideal dinner party guests would include... (Tick up to three boxes)
- A.
  Queen Elizabeth II, Mufasa from The Lion King
- B.
  Romeo and Juliet
- C.
  Frieda Kahlo, Lennon and McCartney
- D.
  Penn and Teller, Mary Poppins, Albus Dumbledore
- E.
  Volodomyr Zelensky, Muhammad Ali, Margaret Thatcher
- F.
  Indiana Jones, Lara Croft, Marco Polo
- G.
  Rosa Parks, Che Guevara, Loki
- H.
  Tina Fey, Chris Rock, Mr Bean
- I.
  David Attenborough, Sherlock Holmes, Yoda
- J.
  Greta Thunberg, Forrest Gump
- K.
  Mrs Weasley, Florence Nightingale, Patch Adams
- L.
  Friar Tuck, Winnie the Pooh, Rebel Wilson

Quiz Outcomes

1.
The Innocent
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Born anew. You see the world with fresh eyes. You’re vulnerable but wondrous, full of potential. You value what is pure, good and right in a tired old world. Eyes wide with wonder. You are a fresh start, the green shoots of recovery. Mighty oaks grow from tiny acorns, if only they are given the chance.Find out how you can use Archetypes like The Innocent to understand people's motivations, build stronger brands and tell better stories.
2.
The Companion
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It’s good to belong. We stand together, equals in a circle of friends. You’re one of us. You are happiest among friends. You’re one of the gang, down to earth, authentic and humble. Stay real. Keep our feet firmly on the ground.Find out how you can use Archetypes like The Companion to understand people's motivations, build stronger brands and tell better stories.
3.
The Rebel
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Demand more. The status quo is not good enough. Some rules are meant to be broken.You are an agent of chaos, raging against the machine.You defy the old order, to usher in the new. You are impatient, an early adopter, a fire starter, an icon breaker.You bring giants to their knees.Find out how you can use Archetypes like The Rebel to understand people's motivations, build stronger brands and tell better stories.
4.
The Jester
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Let the games begin. Roll the dice and take a chance.There’s always a funny side to life. You play for fun, rather than playing to win. Boredom is your Kryptonite. You love being in the spotlight. Make ‘em laugh, but remember there’s many a true word spoken in jest.Find out how you can use Archetypes like The Jester to understand people's motivations, build stronger brands and tell better stories.
5.
The Explorer
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Discover by doing. Keep on moving. Imagine what you’ll find over the next horizon.You travel light. You pore over maps, but they’re no substitute for being there. Curious and resourceful, you point the way for others. Here be monsters. But there’s gold in them hills too.Find out how you can use Archetypes like The Explorer to understand people's motivations, build stronger brands and tell better stories.
6.
The Warrior
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Fight the good fight. Actions speak louder than words. Rally others to your cause. You stand in harm’s way if it’s the right thing to do.Disciplined and determined, you train hard and lead byexample. You pick your target, then strike. Defend thosewho cannot defend themselves.Find out how you can use Archetypes like The Warrior to understand people's motivations, build stronger brands and tell better stories.
7.
The Lover
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Seek beauty and pleasure. We’re here for a good time, not a long time. Live in the moment.You bring harmony and intimacy. You thrive in the realm of the senses. What matters is right here, right now, not the long-planned future. Seek pleasure and share it with others. You hold our hearts in your hand.Find out how you can use Archetypes like The Lover to understand people's motivations, build stronger brands and tell better stories.
8.
The Artist
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Find patterns in the chaos. Free your mind and the rest will follow. Show us a new way. The most important ideas can be hardest to express in words. You can teach us how to read signs, symbols and metaphors.Find out how you can use Archetypes like The Artist to understand people's motivations, build stronger brands and tell better stories.
9.
The Magician
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Attempt the impossible. Dream up things that don’t exist. Transform the mundane world.Make our jaws drop. Imagine new worlds, hiding in plain sight. You show us that change will come. Anything is possible. You meet every challenge with “what if ” and “why not?”Find out how you can use Archetypes like The Magician to understand people's motivations, build stronger brands and tell better stories.
10.
The Ruler
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Take the lead. Be the commanding presence. Lay down the laws. Protect fragile order.You take control. You have authority, you call on tradition, you seek mastery. You expect and show loyalty. Preserver of all that’s good and reliable in the status quo. You thrive when your realm thrives.Find out how you can use Archetypes like The Ruler to understand people's motivations, build stronger brands and tell better stories.
11.
The Caregiver
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Protect and nourish. Be the supportive arm around our shoulder. Allow us to thrive and grow.You focus on others, even to the point of sacrificing yourself. A good listener, keeper of wisdom from the past. You create comfort zones and put safety first. You delight in the young and respect the old.Find out how you can use Archetypes like The Caregiver to understand people's motivations, build stronger brands and tell better stories.
12.
The Sage
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The truth will set you free. Get wisdom, get understanding. See it first, tell it straight.You study hard to discover how things really are. You feel grounded and certain when you know your stuff. People regard you as an expert. Truth is the path to wisdom. Everyday is a school day.Find out how you can use Archetypes like The Sage to understand people's motivations, build stronger brands and tell better stories by clicking here.