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Quiz Questions

• 1.
  A potential client emails asking about your process. You respond by:

  • A.
    Sending a detailed timeline that maps out every touchpoint and how you'll make their experience unforgettable
  • B.
    Sharing your philosophy and approach first—you want them to understand your methodology before anything else
  • C.
    Detailing your quality standards and what ensures flawless execution every time
  • D.
    Suggesting a quick call because email doesn't capture how you actually connect with people
  • E.
    Sharing how you approach each project as a chance to create something fresh and unexpected
• 2.
  When something unexpected happens during a project, your first instinct is:

  • A.
    Adapt smoothly while making sure the client feels taken care of and the moment becomes part of their story
  • B.
    Draw on your experience to guide them toward the best solution—you've seen this before
  • C.
    Take whatever extra time needed to ensure the final result still meets your exacting standards
  • D.
    Keep the client calm and connected while you figure it out together
  • E.
    Completely rethink the approach and try that different technique you've been wanting to experiment with
• 3.
  What you're most proud of in your work is:

  • A.
    The way clients light up when they see how you captured their vision
  • B.
    When clients say "I never would have thought of that, but you were completely right"
  • C.
    The technical precision—perfect lighting, flawless editing, or details so polished they elevate the entire piece
  • D.
    Building relationships that last long after the project ends
  • E.
    Creating something that pushes boundaries and sets new standards
• 4.
  When you post on social media, you usually:

  • A.
    Share behind-the-scenes moments that show the magic in the making
  • B.
    Give insights or advice that position you as the expert in your field
  • C.
    Post detail shots, process shots, and multiple angles because you're genuinely excited about how it all came together
  • D.
    Celebrate clients and build community around shared experiences
  • E.
    Share big ideas or predictions about where your industry is heading
• 5.
  Your biggest business frustration right now is:

  • A.
    People don't understand the full experience they get when they work with you
  • B.
    Clients sometimes question your recommendations even though you know what works
  • C.
    Your marketing never feels polished enough to represent your actual skill level
  • D.
    You struggle to raise prices because you don't want to lose the personal connection
  • E.
    Your ideas are too innovative—people need time to "get" what you're offering
• 6.
  When pricing your services, you focus on:

  • A.
    The entire journey and transformation, not just the final deliverables
  • B.
    Your expertise and the strategic value you bring to their project
  • C.
    The level of craft and attention to detail that goes into your work
  • D.
    The relationship and ongoing value beyond the immediate project
  • E.
    The innovation and unique perspective you bring that they can't get elsewhere
• 7.
  A client asks for a change you think won't work. You:

  • A.
    Walk them through how the change would affect their overall story and experience, then suggest alternatives that still honor their vision
  • B.
    Tell them straight up why you don't recommend it based on your experience with similar projects (in the nicest way possible, of course)
  • C.
    Explain the specific execution problems it would create and why it won't look the way they're imagining
  • D.
    Ask more questions to understand why they want the change and work together to find something that makes everyone happy
  • E.
    Come up with a fresh take on their idea that makes it work even better than they originally imagined
• 8.
  When a project goes really well, it's usually because:

  • A.
    Every moment felt intentional and the client was emotionally moved by the experience
  • B.
    The client trusted your judgment completely and let you lead with your expertise
  • C.
    No detail was overlooked—everything was executed flawlessly
  • D.
    You built a genuine connection and they felt completely comfortable with you
  • E.
    You pushed creative boundaries and delivered something they never imagined possible
• 9.
  What drives most of your referrals is:

  • A.
    Clients who can't stop talking about the experience you created for them
  • B.
    People who respect your expertise and recommend you as "the one who knows what she's doing"
  • C.
    The quality of your work speaking for itself
  • D.
    Clients who became genuine advocates because of how you made them feel
  • E.
    Work that's so distinctive people want to know who created it
• 10.
  If you could fix one thing about your brand right now, it would be:

  • A.
    Better communicating the journey clients go on, not just the end result
  • B.
    Positioning yourself as a strategic expert, not just a service provider
  • C.
    Finally launching a website/brand that matches what you bring to the table
  • D.
    Raising rates without losing the warmth and connection that makes clients love you
  • E.
    Translating your vision into language that makes immediate sense to your ideal clients
• 11.
  When you're working on a project, you spend the most mental energy on:

  • A.
    Orchestrating all the pieces to create seamless, meaningful moments
  • B.
    Thinking through logistics, timing, and what decisions will actually work best for this specific situation
  • C.
    Going back to adjust details, checking lighting, and making sure every element is executed perfectly
  • D.
    Building rapport and making sure the client feels heard and valued
  • E.
    Finding a fresh angle or approach that makes this project stand out from everything else in your portfolio
• 12.
  Your clients usually choose you because:

  • A.
    They want an experience, not just a transaction
  • B.
    Your reputation for always making the right call when it comes to the important decisions
  • C.
    They've seen your work and can tell you don't cut corners or settle for "good enough"
  • D.
    They felt an instant connection and know you'll take care of them
  • E.
    They want something that stands out and feels fresh instead of the same thing everyone else is getting

Quiz Outcomes

• 1.
  The Experience Creator

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  Your superpower: You don't just deliver a service—you craft an entire journey.You're the one clients remember years later, not just for what you delivered, but for how you made them feel. Every touchpoint matters to you because you know that transformation happens in the moments between the "work."Your Natural Genius: You're a master of choreography, not just for the main event, but for every interaction leading up to it. You think about how the consultation feels, what the anticipation builds toward, how the delivery becomes its own special moment. While other creatives focus on nailing the final deliverable, you're thinking about the story arc of the entire relationship. You create rituals around reveals, send thoughtful pre-session guides, and design moments that surprise and delight long after the project ends. You're not just delivering your service, you're actively creating memories at every touchpoint.Your Challenges: You do tons of behind-the-scenes work that makes clients rave about you, but it's nearly impossible to explain in your marketing. When prospects compare you to competitors, they see similar end results but can't understand why your process costs more. You're selling a journey, but people shop for deliverables. So your website might default to showcasing final products instead of the thoughtful consultation process, custom planning guides, or special reveal experience that actually sets you apart. This makes you seem overpriced compared to providers who only promise the basics—even though your clients would pay double to get that level of care again. You end up undercharging because you can't figure out how to put a price tag on "making people feel special."What Clients Say About You: "It's not just the photos/design/flowers, it's the experience that sets you apart. It's like you turned the whole thing into this beautiful story we got to live through."Your Next Move: Document your client journey from start to finish and turn each touchpoint into marketing content. Instead of just posting the final photos/designs, share the planning guides you create, show the behind-the-scenes setup, and create case studies that walk through your entire process step-by-step. Price your packages around the full experience, not just deliverables—include consultation time, planning support, and follow-up in your service descriptions so people understand what they're actually buying.
• 2.
  The Trusted Advisor

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  Your superpower: Clients don't just hire you for your skills, they trust your judgment completely.You're not just another vendor on their list. You're their guide, their strategic partner, the one they turn to when they need to make the right call. Your expertise goes way beyond your technical skills.Your Natural Genius: Building deep trust and becoming indispensable within your expertise area. Clients book you, then defer to your judgment on everything related to your craft.Your Challenges: You give away your best thinking because you can't help yourself. When someone asks "what would you do?" your instinct is to just tell them—in discovery calls, casual conversations, even DMs from strangers who "just have a quick question." You probably spend 30 minutes in every consultation solving their actual problems for free, then wonder why they sometimes don't book. You know your recommendations work (you've seen it a hundred times), but you struggle to articulate why your judgment is worth paying for when it feels so natural to you. You might even have impostor syndrome about charging for strategy because you think "anyone with experience would know this." Meanwhile, you're functioning as both a service provider AND a consultant, but only pricing for the deliverables. You end up attracting people who want to "pick your brain" instead of clients who value strategic guidance, and you can't figure out how to scale because everything runs through your decision-making.What Clients Say About You: "When she suggested we completely change our timeline, I didn't question it—she just knows what works, and our day was perfect because we listened."Your Next Move: Start charging for your brain, not just your hands. Create a separate "strategy session" or "planning consultation" that you price independently from your deliverables—this positions your judgment as valuable expertise, not free customer service. Set boundaries around discovery calls (maybe 15 minutes max) and have a standard response for "quick questions" that directs people to book a paid consultation. Document your decision-making process so you can show potential clients the strategic thinking behind your recommendations, not just the pretty end results. Your website should emphasize your expertise and track record of steering clients toward smart decisions, not just showcase your portfolio. Consider creating case studies that focus on the problems you solved and the strategic choices you made, rather than just before-and-after shots. Most importantly, start talking about yourself as a strategic partner, not just a service provider—because that's actually what your best clients are hiring you for.
• 3.
  The Details Master

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  Your superpower: You operate with an internal compass that knows exactly when something isn't quite right, and you can't rest until it's perfect.Your standards are so high that "good enough" doesn't exist in your vocabulary. You catch things others overlook, and your final deliverables reflect a level of craftsmanship that's honestly rare.Your Natural Genius: You're a master craftsperson who operates on a completely different level. While others are satisfied with "looks good," you're fine-tuning until it's actually right. You catch things others would miss: timeline issues that could cause problems later, color combinations that seem close but aren't quite right, spacing that feels off even if no one else notices. You probably redo elements multiple times not because they're bad, but because you can see how they could be better. Your work has longevity because you think about how it will hold up over time, not just how it looks today. You naturally build in extra time to review, refine, and perfect—which means your final deliverables consistently exceed what clients expected. Your standards aren't just high, they're specific, and that attention to craft is what separates your work from everyone else's.Your Challenges: Your perfectionism works against you in every area except the actual work. You probably have 47 versions of your website copy saved because none of them feel quite right. You redo your portfolio constantly, spend hours on social media posts that you end up not posting, and have been "almost ready to launch" your new pricing for six months. You undercharge because you can't help but deliver more than promised, those "quick revisions" turn into complete overhauls on your own time. You struggle to delegate because explaining your standards takes longer than just doing it yourself, and you secretly redo things team members have "finished." Meanwhile, potential clients can't find you because you're too busy perfecting instead of promoting, and you miss opportunities because you're not visible while you're tweaking.What Clients Say About You: "The level of detail was incredible—you thought of things I never would have noticed, but they made all the difference in the final result."Your Next Move: Channel your perfectionism toward what clients actually see and experience. Your inquiry process, contracts, and client communications should absolutely reflect your attention to detail—that's how they know you'll bring the same care to their project. But stop spending three hours rewriting the same paragraph on your website for the fifteenth time. Set boundaries around revision rounds (for yourself and clients) so projects actually finish instead of living in endless refinement. Work with someone who understands your standards but can help you prioritize which details move the business forward versus which ones are just satisfying your inner perfectionist. Focus your energy on perfecting the things that matter most to your business growth and client experience—your portfolio, your website copy, and your client delivery process.
• 4.
  The Connection Catalyst

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  Your superpower: You don't just serve clients, you genuinely care about them as humans, and they feel it immediately.People don't just book you, they become part of your world. You remember their dog's name, ask about their mom's surgery, and somehow make business conversations feel like catching up with an old friend. You create authentic relationships that turn into referrals, repeat business, and genuine connections that outlast any single project.Your Natural Genius: You have this rare ability to make people feel seen and valued from the very first interaction. You probably remember details about clients' lives that have nothing to do with the project, follow up after delivery to see how they're doing, and genuinely celebrate their wins long after you've been paid. Your clients don't just trust your work—they trust you as a person. You create an experience that feels like working with a friend who happens to be incredibly talented, which generates the kind of word-of-mouth marketing that money can't buy. People book you not just for your skills, but because they want you in their corner during what's often a stressful time in their lives.Your Challenges: Your genuine care for people works against you financially. You probably include way more in your packages than you charge for because you can't help but go above and beyond when you care about someone. You struggle to raise rates because it feels like you're asking friends to pay more, and you definitely undercharge for all the emotional labor you provide: the hand-holding, the reassurance, the way you make anxious clients feel calm. You might also have trouble scaling because you want to personally handle every client relationship, and you can't figure out how to train someone else to "care like you do." You end up exhausted from the emotional investment you put into every project, but you can't turn it off because being caring is literally who you are. Meanwhile, you're probably leaving money on the table because you position your warmth as a nice bonus instead of the premium service it actually is.What Clients Say About You: What clients say about you: "She didn't just design our wedding—she became our friend. I still text her for advice, and she always responds with something thoughtful."Your Next Move: Start positioning your caring nature as a luxury service, not a nice-to-have. Emphasize in your marketing that you provide emotional support and peace of mind during stressful times—that's worth paying for. Create boundaries that protect your energy without sacrificing the personal touch (maybe set specific times for client check-ins rather than being available 24/7). Price your packages to include the emotional labor you provide, not just the deliverables. Consider creating systems that allow you to scale your caring approach—client questionnaires that help you remember personal details, templates for thoughtful follow-ups, or ways to train team members to provide the same level of personal attention. Remember that premium clients actually want to pay more for someone who genuinely cares about their experience.
• 5.
  The Visionary

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  Your superpower: You see around corners and create things that don't exist yet, but should.You're always three steps ahead, spotting trends before they become trends and imagining possibilities that make others go "why didn't I think of that?" You consistently deliver work that surprises and delights because you're not just following a formula, you're writing new ones.Your Natural Genius: You have this incredible ability to see potential where others see problems, and you're not afraid to try things that have never been done before. You probably get genuinely excited about pushing boundaries and experimenting with new approaches, even when (especially when) no one else is doing it yet. You can look at a client's vision and immediately see three different ways to make it better, more interesting, or completely unexpected. You're the one who suggests the wild idea that everyone initially balks at but then becomes obsessed with. Your work often becomes the trend because you're just naturally ahead of where the industry is going. You don't just deliver what clients ask for, you show them possibilities they never knew existed, and somehow it's always exactly what they needed.Your Challenges: You're so far ahead of the curve that sometimes you're talking over people's heads without realizing it. Clients love your work but struggle to understand your process, which makes them nervous about trusting you with their biggest day or project. You probably get frustrated when clients want "safe" choices or ask you to copy something everyone else is doing. You might undercharge for innovative work because you can't figure out how to price something that's never been done before, or you struggle to communicate the value of your fresh approach when clients are comparing you to other people. You also might attract the wrong clients: people who like your portfolio but then want you to dial it back and do something more conventional. You end up torn between staying true to your vision and giving clients what they think they want, and you can't figure out how to market yourself to people who actually want innovation instead of imitation.What Clients Say About You: "She created something I never could have imagined, but it was exactly what I needed. Now everyone asks where I got the idea."Your Next Move: Stop trying to explain your vision and start showing the transformation it creates. Use case studies that focus on the outcome and client reaction rather than the technical innovation. Price your work based on the value of being first, not just the deliverables. Market to clients who are specifically looking for something different and position yourself as the choice for people who want to stand out, not blend in. Create a process for helping traditional clients understand why innovative choices will serve their goals better than safe ones. Most importantly, find clients who are as excited about pushing boundaries as you are, because trying to convince conservative clients to trust your vision is exhausting and rarely worth it.