The 5-Minute Leadership Brand Assessment™

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Quiz Questions

1.
If someone asked what makes you a valuable leader in one sentence, how would you respond?
- A.
  I can explain my value, though it takes a few sentences and I do not always use the same language.
- B.
  I have a concise, practiced statement that I can draw on at any time, that highlights my unique value and outcomes.
- C.
  I have ideas about my strengths but I have not distilled them into a clear message.
- D.
  I would struggle to answer that; I am not sure what I would say.
2.
How often do you actively seek feedback about how others experience you as a leader?
- A.
  Sometimes I ask trusted colleagues or my manager for feedback.
- B.
  Only occasionally, usually during performance reviews.
- C.
  Rarely or never, I do not usually ask for feedback on my reputation.
- D.
  Regularly, through structured feedback, mentors, or a coach.
3.
When a high visibility opportunity appears, how do you make sure key decision makers notice your work?
- A.
  I volunteer for or take on parts of the work that raise my profile when I can.
- B.
  I rely on my manager or team to highlight my contributions.
- C.
  I avoid drawing attention to myself and hope the work speaks for itself.
- D.
  I proactively share impact, align it to strategic priorities, and make sure stakeholders know my role.
4.
If five colleagues described you as a leader, how consistent would their answers be?
- A.
  Not consistent, people probably get different versions of me depending on the setting.
- B.
  Somewhat inconsistent, I adapt a lot depending on the context and it can be mixed.
- C.
  Very consistent, my communication and behaviour reliably reflect the leader I want to be.
- D.
  Mostly consistent, though I have a few situations where I do not always show my strengths.
5.
How clearly and confidently can you articulate your unique leadership strengths?
- A.
  I know what I'm good at, but I struggle to communicate this in a clear and concise way.
- B.
  I am very confident and can clearly explain what differentiates me.
- C.
  I tend to focus more on doing a good job and let that do the talking.
- D.
  I find it uncomfortable talking about my strengths.
6.
Do you have a deliberate plan to develop the skills and behaviours tied to your leadership brand?
- A.
  I want to develop but I do not have a clear plan or priorities.
- B.
  No, I have not focused on deliberate development tied to my leadership brand.
- C.
  I am learning and growing with informal steps like courses or mentors.
- D.
  Yes, I have a targeted plan, resources or a coach, and I track progress.
7.
How visible is your work beyond your immediate team?
- A.
  Most of my work is invisible to people outside my core team.
- B.
  I am known within my department and by some key stakeholders.
- C.
  My work and impact are recognised across functions and by senior stakeholders.
- D.
  My visibility is mostly limited to my immediate team.
8.
How would you describe your leadership presence?
- A.
  I show up with confidence, clarity and influence.
- B.
  I'm developing confidence in more senior situations.
- C.
  I sometimes hold back or second guess myself.
- D.
  I don't feel I'm seen as the leader I want to be seen as yet.
9.
How confident are you when discussing your career ambitions?
- A.
  I can clearly articulate where I'm heading and why I'm ready.
- B.
  I have ambitions but I find it difficult to communicate them.
- C.
  I worry about how I come across/ don't know how to go about this.
- D.
  I'm not sure what my next step should be.
10.
Do your current action & behaviours match the leader you aspire to become?
- A.
  Yes- I'm intentionally building towards that future identity.
- B.
  Mostly- but there are areas I want to develop.
- C.
  Not always- I'm still operating mainly in my current role.
- D.
  I haven't considered this before.

Quiz Outcomes

1.
Hidden Potential, But Time to Act.
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You have strong potential, but your leadership brand is mostly invisible or unclear to others right now. This is an opportunity, because intentional work will deliver fast returns. Begin by defining your value, gathering feedback, and choosing one high visibility action to take this month. The Leadership Brand Method™ 8 week coaching journey is great way to step into this with expert support to guide you the whole way. Visit www.clairelongden.com for more info and contact me for a FREE 30 minute, no obligation discovery call.
2.
Capability is evident- the opportunity is now to show it with consistency.
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You have useful strengths but your leadership brand is inconsistent and often under communicated. With clarity about what makes you distinct and some deliberate steps to show up more consistently, you can fast track your credibility and influence. Start small and build deliberately. The Leadership Brand Method™ 8 week coaching journey is great way to step into this with confidence. Visit www.clairelongden.com for more info and contact me for a FREE 30 minute, no obligation discovery call.
3.
Solid, Emerging Leadership Brand
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You have many of the essentials of a leadership brand in place and people notice your potential. With more self reflection, followed by targeted actions, you can boost your visibility and impact, to move from seen to sought after. Focused effort & intentionality are key here to create momentum. The Leadership Brand Method™ 8 week coaching journey is great way to accelerate this process. Visit www.clairelongden.com for more info and a FREE 30 minute, no obligation discovery call.
4.
Established Leadership Brand
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You have an established leadership brand that is clear and credible. You are showing up with confidence and your strengths are visible. Your opportunity now is to elevate your impact in a bigger and bolder way to take it to the next level. Working with an executive coach can support this process and accelerate momentum. Learn more about The Leadership Brand Method™ at www.clairelongden.com and get in touch for a FREE 30 minute, no obligation discovery call.
5.
Standout Leadership Brand
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You are smashing it! You have built a clear and credible leadership brand that consistently opens doors. People see you as ready for bigger roles, and you purposefully shape your reputation. Now keep refining your story, increasing visibility and focus on intentional action. Working with an executive coach can help you to continue to optimise and evolve your leadership brand. Learn more about The Leadership Brand Method™ at www.clairelongden.com and contact me for a FREE 30 minute, no obligation discovery call.

The 5-Minute Leadership Brand Assessment™

Answer a few quick, reflective questions to discover how strong and visible your leadership brand is from novice to standout, and get a clear next step to build momentum in your career.

Quiz Questions

Quiz Outcomes