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You’re getting familiar with email marketing and where it fits in your business.
Email marketing might still seem a bit new. You could be working out who should be on your list, what to send, what happens after someone signs up, or how to tell if it’s working. These are all helpful things to notice. Your answers show where you’re starting and which parts might need more focus.Here’s what that can look like across email marketing:Segmentation: getting clearer about who you want to reach and why,Personalization: figuring out what to say and what would be useful to the folks receiving it,Automation: learning what can be done automatically so you don’t have to handle every step yourself, andOptimization: figuring out what to watch so you know what’s working and what you might want to change.Here’re a couple of things to move forward:get clear about who you want to stay connected with and what they need from you,start thinking about what you want email to do in your business, andkeep it simple while you learn how the pieces work together.Here’s a thing that’ll help: Academy Prep is a good place to start. It’s made to help you get comfortable with segmentation, personalization, automation, and optimization—what each one means, how they work together, and where they fit in your business. You don’t need to have it all figured out before you join. That’s what Academy Prep is for. You'll receive an email tomorrow about Academy Prep and its upcoming events.