In this episode of the Quiz Marketing Podcast, Josh Haynam sits down with Lily Jones, former classroom teacher turned founder of Educator Forever. Lily shares how she built a purpose-driven business that helps teachers explore meaningful career paths beyond the classroom—starting with a powerful, personalized quiz. Together, they dive into how personalization fosters trust and engagement, and why active learning experiences like quizzes are key to sparking curiosity and long-term growth.
Lily also opens up about the transition from educator to entrepreneur, offering a behind-the-scenes look at her business model, which includes online courses, a membership community, and webinars. The conversation explores how she balances human connection with scalability, and how marketing strategies rooted in authenticity—like her quiz—have helped grow a loyal and inspired audience. If you’re curious about the intersection of education, entrepreneurship, and quiz-powered marketing, this episode is a must-listen.
Learn more: https://www.educatorforever.com/
Takeaways
Lily’s quiz helps teachers explore career options beyond the classroom.
Personalization in education enhances engagement and trust.
The quiz provides tailored results based on individual preferences.
Lily transitioned from teaching to entrepreneurship to find more flexibility.
The business model includes online courses and a membership community.
Personal interactions remain crucial even as the business scales.
Marketing strategies include quizzes and webinars to attract new users.
Human connection is vital in educational contexts, especially during transitions.
Active learning experiences lead to better retention and engagement.
Diversity of thought is essential for innovation and personal growth.