Create assessments that segment customers.

Create assessments so your customers can measure themselves and be guided to the right products or services for their current level.

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Join thousands of brands using Interact to make quizzes

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Why use assessments?

Help customers self-evaluate

Provide value up front by helping them understand where they stand.

Guide based on maturity or skill

Recommend services, content, or products based on their level.

Build trust through insight

Position your brand as a knowledgeable advisor, not just a vendor.

Drive action through relevance

Personalized results encourage immediate next steps.

"Our assessments scale conversations and provide personalized insights for each customer."

- Bri Jones - VP of Marketing, Stitch

Tailored experiences from first click to outcome.

Interactive questions

Ask the right questions based on persona, goals, or lifecycle stage.

Scoring logic

Assign points or categories to create instant, customized outcomes.

Smart segmentation

Automatically sort respondents into CRM segments for follow-up.

Loop into nurtures

Send the right content based on each user's outcome.

Popular use cases.

Business Readiness Assessments

Evaluate organizational preparedness and identify gaps before implementing new strategies or solutions.

Knowledge Checks for Online Courses

Test comprehension and retention to ensure learners are ready to advance to the next module.

Service Fit Evaluations

Determine which service tier or package best matches the client's current needs and budget.

Strategy Maturity Assessments

Measure how advanced an organization is in implementing specific business strategies or processes.

Personalized Consultation Entry Points

Route prospects to the right consultant or service based on their specific situation and goals.

Know where they are. Guide them forward.

Map customer journeys

Visualize where each respondent lands in your funnel.

Unlock the right next step

Whether it's a service, product, or educational resource.

Drive deeper engagement

Personal relevance increases click-throughs and conversion.

Improve retention

Meet users with solutions tailored to their needs today, not someday.

Track performance in realtime.

Completion rates

See how many users finish your assessment.

Drop-off points

Identify where attention fades.

Response trends

See common maturity levels or knowledge gaps.

Lead segments

Group leads by readiness level or need.

Start building assessments that guide and convert.

Create intelligent assessments that deliver insight and drive action. Whether you're guiding, scoring, or segmenting, Interact makes it easy.

Start for free

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