Create lead generation quizzes.

Create quizzes that integrate with your email system to collect and segment leads—automatically.

No credit card required

Join thousands of brands using Interact to make quizzes

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#1 rated quiz maker on

Why lead generation quizzes work.

Capture qualified leads

Use engaging quiz questions to attract your ideal audience.

Automatic email opt-in

Every quiz taker can subscribe with just one tap.

Segment instantly

Tag leads in your email platform based on their responses.

Boost conversions

Personalized follow-up increases opens, clicks, and sales.

Built to attract & convert.

No code needed

Choose from templates or build your own lead-magnet quiz.

Email integrations

Connect with Kit, HubSpot, ActiveCampaign, Flodesk, and 20+ platforms.

Opt-in with outcomes

Segment subscribers based on quiz results for smarter follow-up.

Fully branded

Customize fonts, colors, images, and messaging to match your brand.

Lead-driving quiz ideas.

Salary and compensation quizzes

Tap into career concerns and salary transparency to attract professionals seeking better compensation.

Course and education finders

Help prospects find the perfect educational path while collecting their learning goals and preferences.

Personalized product profiles

Engage enthusiasts by providing personalized recommendations based on preferences and needs.

Business readiness assessments

Target entrepreneurs and business owners looking for growth strategies and scaling advice.

Knowledge and expertise checks

Test expertise in your niche to identify knowledge gaps and position yourself as the solution.

Track & optimize performance.

Quiz analytics

Monitor views, starts, completions, and opt-ins at a glance.

Lead quality metrics

See which outcomes drive the most engaged subscribers.

CRM sync

Push segmented leads into workflows or download anytime.

Start growing your list with quizzes.

Interactive quizzes are one of the highest-converting lead magnets—and Interact makes them easy to build, embed, and automate.

Start for free

No credit card required