Building a Business on Instagram w/ Mya Nichol

In this episode of the Interact Podcast, host Josh Haynam sits down with Mya Nichol, business coach and Instagram strategist, to unpack the story behind her unexpected rise to becoming a leading voice in Instagram growth. From her early days in nursing school to experimenting with network marketing and eventually committing to a 90-day Reels challenge, Mya shares how consistency, experimentation, and authenticity shaped her journey. She reflects on the moment she leaned into teaching Instagram strategy and how that pivot unlocked massive audience growth and clarity in her business.

The conversation dives into what truly drives results on Instagram: building community, creating content rooted in value, and prioritizing long-term connection over short-term virality. Mya breaks down the myths around follower count and income, urging creators and business owners to focus on understanding their audience, staying in their niche, and committing to the process. She also shares her perspective on navigating the emotional ups and downs of online business and what it means to be rooted in a mission deeper than metrics.

Learn more: https://myanichol.com/

Josh Haynam

Josh Haynam is the co-founder of Interact, a place for creating beautiful and engaging quizzes that generate email leads. Outside of Interact Josh is an outdoor enthusiast, is very into health/fitness, and enjoys spending time with his community in San Francisco.

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