How Much Do You Actually Know About Online Marketing?

Take this fun quiz to put your online marketing knowledge to the test.

START THE QUIZ

What does SEO stand for?

Send Email Out

 

Search Expectation Order

 

Search Engine Optimization

 

Senior Engineer Operations

 

1 / 10

What's a persona?

Someone who joins your mailing list

 

A repeat customer

 

Fictional representations of a group of customers

 

The language used across a variety of communications

 

2 / 10

What is a landing page?

A pop-up advertising page for your business

 

A standalone page on your website that encourages people to join your mailing list

 

A page that describes what your business is all about

 

All of the above

 

3 / 10

Why is it advised to remove menu navigation from your landing page?

It would not be a landing page if it had menu navigation

 

To ensure the viewer only performs one action

 

To keep it separate from your website

 

All of the above

 

4 / 10

What's a sales funnel?

A series of emails designed that are sent to potential customers

 

An advertisement that sells a product

 

The integration of online and offline advertising

 

A system set up to attract leads and convert them into customers

 

5 / 10

What of the following is NOT one of the stages of the buying cycle?

Purchase

 

Advocate

 

Silence

 

Awareness

 

6 / 10

What's a Pinterest tag?

A code inserted on your website to track conversions and build audiences to reach valuable customers on Pinterest

 

It's a feature for business accounts that allows them to view private Pinterest profiles anonymously

 

A code that records your customers' personal Pinterest details

 

7 / 10

Which of the following is NOT a component of an effective email to your mailing list?

Using a lot of visuals

 

Having one primary call-to-action

 

Allowing people to unsubscribe easily

 

8 / 10

Which audience is most likely to convert when targeted with ads on Facebook?

People who like your Facebook page

 

A lookalike audience

 

People who have visited your website in the past 180 days

 

Saved audiences from your customer personas

 

9 / 10

How many hashtags can you use on Instagram?

15

 

30

 

10

 

20

 

10 / 10

Online Marketing Beginner

Okay, so you're a beginner. That's okay; everyone starts somewhere!

Hopefully from taking this quiz you have already learned some valuable insights, meaning you already know more than most business owners when it comes to online marketing.

You Know More Than The Average Business Owner

Good on you! You're already ahead of the curve when it comes to online marketing.

Don't stop now! There are still some things you can work on.

Online Marketing Expert

You're pretty much an expert when it comes to online marketing. Good for you, it's important to stay ahead of the curve so that you can continue to grow your business online.