What Kind of Business Owner Are You?

I strive to learn the genuine pains of my clients with empathy and craft my marketing messages to solve their pain points.

My marketing could be more effective, but I don't want to change an approach that works.

I contrast the great features of my company's  products against those of my competition to urge prospects to engage.

Honestly, I'm not sure my product or service is needed by many people. No matter what I try, it doesn't work.

I create completely unique marketing tactics to get people to notice and engage with your company.

I create customer messages to my well-identified marketing niches that compel each prospect to want to know more.

I leverage joint partnerships and referral networks to get leads organically without paying for advertising.

The line is blurred between customers, employees and vendors. We all work together to accomplish great things.

I have an extremely customer-centric organization that achieves satisfaction ratings in excess of 90%.  

My employees continually complain about customers and use customers as excuses as to why they do poor work.  

Some customers like us while others don’t and that’s just the way it is. You can’t please all the people all the time.

Existing customers are actively engaged in helping us sell our services to new prospects.

Our customers are always wanting something more than we can afford to give.  If we give them an inch they take a mile.

We have managed to keep our customer satisfaction level quite high while earning a substantial gross profit margin.

Our sales staff is adept at bundling products and services and creating synergistic opportunities with others.

We’re engaged in competitive sales and convince leads that the features we offer are superior to our competitors.

We regularly turn skeptics into high-paying customers.

Our sales team must deceive prospects in order for them to purchase our products.

Sales people quickly recognize our prospects buying preference and quickly adapt to create deals that best suit the situation.

Our sales people follow our sales process. We will win some and we will lose some.  That's as good as anyone can expect. 

We are have great relationship builders on our sales team.  Our customers buy from us because they know, like and trust us. 

My people are awesome.  I can leave my business whenever I want for as long as I want without negatively impacting anything.

We are subject to the 80/20 rule just like every business.  20% of our staff is high performers while 80% are below average.

You’re actively involved in the lives of your staff. It's normal for you to excuse absences for personal reasons.

I like my employees, but if there is a task to be done that is somewhat complicated, I need to do it myself.  

My employees work seamlessly together as a high performing team overlapping responsibilities and covering for each other.

My employees come to work late and leave early.  If I say something, they're likely to find work elsewhere.

Employees who work for me are like mini-business owners.  My people have unlimited earning potential if they produce.

I'm going to run out of money soon.  It's just a matter of time.

I am always considering ways to invest profits into exploring new and innovative ideas to grow my company.

I have enough money, but worry about my company's ability to generate sufficient profits in the future.

I often consider and implement mergers and acquisitions and have a keen sense of how such moves improve our industry. 

I'm constantly counting money and concerned about forecasts and whether we have enough money.

Money is necessary to realize my vision.  While I'm aware of our financial situation, I rarely obsess over money.

We maintain higher than average employee compensation and we are focused on delivering outstanding value to our clients. 

We actively look for and create opportunities to expand our product offerings and geographic expansion.

Growth will happen as the result of our market domination in our industry.  

We leverage our ability to acquire and merge with complementary companies to grow.

Our industry is shrinking and we need to downsize in order to stay a viable company.

If we grow, we grow; if we shrink, we shrink. We will work hard, make good decisions and hope for the best.

Our growth is dependent on our employees.  If we treat them well, they will drive the growth we need.

We have quickly adapted to the growth strategy that fits the current market environment and need for our products.

I deeply care about my employees, my family and my customers and plan my exit accordingly to how they will be affected.

When I leave my company I want to ensure it becomes part of a larger effort to make the world a better place when I'm gone.

When I exit, my employees will benefit, my customers will be better off and our industry will benefit. Everyone wins.

I plan to sell my company someday, but I really haven't thought about it much.  As long as I get paid what it's worth.

I know that planning my exit and taking care of those after I'm gone is the right thing to do.  I'll get right on that soon.

I've positioned our company for acquisition by several strategic buyers who will leverage our company's unique strengths.

My company will go away on its own after I go.  In fact, it will most likely fail before I leave.

I feel like everything at home is a contest.  I have to look out for myself or others tend to take advantage of me.

While I have a certain amount of power and authority at work, I feel like I am treated poorly and disrespected at home.

I often engage neighbors and friends to contribute to a cause greater than ourselves.

I enjoy making my family members, friends and neighbors happy.  I love it when I can do even the smallest things to make their day.

I see the grande plan with family members, friends and others and create epiphanies with them on a regular basis.

I look forward to vacations, holidays and special occasions with family and friends.

My life is pretty good at home. There are a few items that bother me, but it's best if I ignore those things and focus on the good.