Content is king on the internet, and your digital content mix needs to drive engagement and conversions without feeling overly salesy or pushy. You want to be interesting but not overly flashy, and you need to be providing actual value to your prospects. Quizzes are a powerful tool to add to your content strategy for…
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How to Make a Personal Finance Quiz
Personal finance is a huge part of our daily lives whether we like to talk about it or whether we like to avoid the subject all together. As someone who works in the personal finance industry, I am surprised at how few people know about his/her own personal finances or how much pain the subject…
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How to Create a Survey Funnel that Increases Your Sales
People often use quizzes for their lead generation funnel where after finishing a quiz people need to leave an email to see a result. Then you may send personalized email series based on their outcome. However, lead generation is just a small piece of the whole sales process. A team from AmberCreative put together an…
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Quizzes and Psychographics: A Marketing Match Made in Heaven
For every marketer, no matter what industry, niche, or type of business they’re in, there is one central tenet that they all must follow: “Know your customer.” And every marketer worth their salt understand that the key to achieving that lies in their ability to gather quality data. It’s why businesses invest millions of dollars…
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How to Use Quizzes to Drive Affiliate Sales
If you are a blogger, you are probably already aware of the term ‘affiliate marketing’. Affiliate marketing is where you promote a product on behalf of someone else. If one of your audience clicks on your sales link and buys the product, you make a small commission. It doesn’t cost your reader any extra. The…
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How to Use Your Expertise to Create The Perfect Quiz for Your Audience
It’s natural to come up against some imposter syndrome when it comes to creating a personality quiz. Afterall, the quiz you build should reflect your expertise, but quizzes can get a bit technical. You don’t want your audience to walk away feeling like they were given some regurgitated rap name generator result. Fortunately, you don’t…
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How to Make Your Own Wedding Quiz
If you’re a small business owner, blogger, or influencer, chances are you’ve heard how important it is to build your email list. Relying solely on social media to reach existing and prospective customers has its limitations: you don’t actually “own” your followers, glitches and downtime can impact your ability to contact them, and you’re at…
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How to Increase Website Engagement With a Quiz
With billions of words being published every day, how can you make sure your website stands out? You want potential clients and customers to engage with your content because it helps position you as the go-to expert in that field. In this article I’ll give you an overview of website engagement, share some tips for…
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How To Use Quizzes to Grow Your Chatbot List
You may have read Josh’s article about using Interact to make a chatbot but what if you want to use quizzes to grow your Facebook Chatbot list? In this article I am going to show you: Why you may want to grow your Facebook Messenger list Why you may want to use Quizzes to grow…
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How to Make a Social Media Quiz
Social media is a huge part of how we live our lives in this modern world. Not only can we use it to connect with new people and nurture existing relationships but it also has a key role in how we work and run our businesses. As someone who works in the social media industry,…
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