For every marketer, no matter what industry, niche, or type of business they’re in, there is one central tenet that they all must follow: “Know your customer.” And every marketer worth their salt understand that the key to achieving that lies in their ability to gather quality data. It’s why businesses invest millions of dollars…
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Author Archives: Jonathan Chan
Using Quizbots to Make Sales
In recent years, chatbots have evolved from being a simple gadget used to help customer support teams to powerful tools employed by thousands of organizations to automate their marketing and sales. Perhaps one of the most interesting trends we’ve noticed though is the emergence of the quizbot, a match-made-in-heaven combination between interactive quizzes and chatbots.…
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Collect Email Addresses with a Quiz
When it comes to generating new leads for your business, nothing is better than an interactive quiz. While we at Interact can talk at length about how powerful quizzes are at lead generation and why quizzes generate double the amount of conversions that passive content does, the fact is that the numbers speak for themselves.…
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How to Qualify Leads with a Quiz
While we already know quizzes are by far one of the best ways to generate leads for your business, however not everyone who takes your quiz is necessarily a good fit though. This guide is intended to teach you how you can create a quiz that’ll help you qualify all your new leads. Introduction As…
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