Make your own matching quiz using Interact Quiz Builder
Matching quizzes are one of my favorite types of quiz. There’s not much thinking involved, and they are super fun (ideally the fun to thinking ratio is very high). In addition to being great fun, matching quizzes tend to be very popular with audiences who appreciate the simplicity.
In this guide I’ll go through an example of an excellent matching quiz that we can learn from and then cover the essential elements of making a compelling matching quiz that’s optimized for social media.
Part 1: An example from Hollywood
Our matching quiz example comes courtesy of Warriorlodge.com, a site dedicated to all things military. They’ve made a conscious effort to have quizzes be a big part of their marketing, and have developed some great ones.
The quiz I’d like to focus on is titled “Can you name these military movies from a partial poster?” – this quiz really caught on with Facebook and has received over 10,000 visits.
It’s not a traditional matching quiz in the sense that you don’t get two lists of items and then become tasked with pairing up the two sides. Rather, each quiz question is a piece of a movie poster and then you are given several movie titles and are tasked with picking the correct one that matches the image.
Each matching question gets its own screen so there’s not too much going on at once. This will help your quiz takers stay focused and be less likely to leave without finishing the quiz.
Immediately after answering each question you are informed of whether or not your answer is correct. Again, this is a feature that encourages people to stick around. The instant gratification acquired by knowing if you got the right answer without having to wait is awesome (think about if you had that in school, how much less anxious you would have been).
You can also wait until the end of the quiz if you want to make people answer all the questions before doling out the correct answers.
At the end of the quiz each quiz taker is given an overall result showing how many they got correct in the quiz. In these results you can also include a link to more information or additional content that quiz takers might be interested in.
Part 2: How to make a matching quiz with Interact
To demonstrate just how easy it is to create a matching quiz using Interact, I’m going to make one just for this tutorial.
1. Start with multiple choice. Interact has two options for making quizzes, multiple choice and personality. For our matching quiz, there is a correct answer (a match) for each question, so we want to select multiple choice, which will let us do that. 2. Design the quiz. Every quiz you make has fully customizable design. I recommend choosing a style that fits your quiz type. My example quiz is going to be about cars, so I went with a sleek and strong theme kind of like you’d see on a sports car. We also have a guide for designing quizzes if you want to get into the nitty-gritty of design stuff (created by our in-house designer). 3. Give your quiz a title and description. Not a whole lot to say here, we do have a guide on how to name your quiz if you’d like a nudge in the right direction. For matching quizzes you really can’t screw up the title unless you overthink it and try to get fancy. Just name the quiz what it is. Also pictured in this screen is the option to show correct answers immediately after each question. I strongly recommend you do this as in our tests we found that quiz takers like having this turned on. 4. Write the questions. Now it’s time to get onto the actual matching part of our matching quiz – the questions. You can do either image questions or text questions, and you have those options for the answer choices as well. I recommend using images for the questions on matching quizzes as this tends to flow better. I pulled in an image of a Jaguar and then asked people to identify what kind of car it was. My answer choices are in text and the correct answer is ticked with the “correct answer” option. (note that the image is small here but will be full-sized in the actual quiz). 5. Set up quiz results. Since we are already telling people if they got each individual question right immediately after they answer it, I’m not going to list the correct answers again in the quiz results. Rather, I will just give a printout of how many answers were correct out of the total. I also have the option to add images and text to these results. I’m going to choose to just have a short snippet of text and a headline with the outcomes. One important thing you’ll notice on these results is the link to check out more about the car that’s in my quiz. Always include a link to your website in quiz results, many of these quizzes become very popular on social media, and you can miss out on the traffic if you forego these links.
To make a matching quiz like the one I just made head to tryinteract.com