Interact Blog

Quiz Resource Hubs are Now the Leading Strategy for Top Brands

Quiz Resource Hubs are now the top strategy for quizzes and interactive content among leading brands. In 2025, the strategy was validated by Content Marketing Institute, who awarded Direct Energy…

Generate Leads with a Meta Ads Quiz Funnel

Table of Contents Meta Ads Quiz Funnel Overview + Conversion Rates A Meta Ads Quiz Funnel is a conversational experience in which your customer solves their own problem with you…

Quiz Tutorials

4 min read

How to Create Interior Design Style Quiz Lead Magnets

Interior design style quizzes have been popular for ages. Interior design consultants and E-commerce stores both use them successfully to drive engagement, collect leads, and directly sell products and services….

Growth Marketing

8 min read

How Empathy and Compassion Drive Quiz Conversions ft. Maiko Sakai

Maiko Sakai, quiz strategy expert, told a story that’s stuck with me. It’s about someone who desired to lose weight. At first the person who wanted to shed a few…

Quiz Tutorials

6 min read

The Best Quiz Questions to Ask for Highest Engagement

People always ask me “Is this quiz question good?” There isn’t really a simple answer to that question because “good” relates to both the question and how it connects to…

Quiz Tutorials

5 min read

Decision Architecture and Quizzes: Influencing People Towards Better Decisions

Decision architecture, popularized by Nobel Prize Winner Richard Thaler, is the art of influencing people towards better decisions without taking away their autonomy. It’s like the friend who reminds you…

Quiz Tutorials

2 min read

Negative or Positive Emotion: Which Drives Higher User Engagement?

People ask me a lot about whether they should frame their quiz content in a positive or negative way. They want to know if they should be giving people hope…

The Best Google Forms Alternative for Quizzes

Interact Quizzes are the best Google Forms Quiz Alternative: Interact quizzes are designed to maximize engagement and lead generation. The key differentiators of Interact Quizzes over Google Forms Quizzes are:…

Quiz Tutorials

4 min read

How to Make Lead Generation Questionnaires with Interact

Using a questionnaire to generate leads and qualify people pre-purchase is extremely smart. With Interact, you can build a questionnaire that both sells people on your product and pre-qualifies them…

Marketing Strategy

6 min read

Best Lead Generation Tools for Small Businesses in 2025

Overall Top Lead Generation Tools for Small Business in 2025: Zoom or WebinarJam for hosting Live Classes. In 2025 people want connection, and that is why live training is the…

Quiz Tutorials

7 min read

How to Create Effective Lead Generation Quizzes in 2025

Key Statistics on Lead Generation Quizzes in 2025 People are asking if quizzes still work for lead generation in 2025. The answer is yes, they are still one of the…

Case Studies

4 min read

Advice With Erin Generated 140,000 Leads With an Interact Quiz

Erin McGoff, founder of Advice With Erin, provides career advice to over 6 million people on the internet through her Instagram, TikTok, YouTube, and Newsletter. Her audience kept asking her…

Quiz Tutorials

13 min read

8 Best Lead Generation Quiz Software for 2025

Best Overall Lead Generation Quiz Software: Interact Starting Price: $39/month for 500 leads generated. Best Lead Generation Quiz Software that Also Offers Forms: Typeform Starting Price: $29/month for 100 responses….

Case Studies

3 min read

Flora Spa’s Service Recommendation Quiz That Drives More Appointments

Using a quiz to recommend the right service for a Med Spa saves time and increases bookings. It saves time because people aren’t calling or writing in asking which service…

Case Studies

3 min read

Karen Allen Attracts Growth-Minded Clients with a Strengths-Based Quiz on Interact

Karen Allen is a growth mindset expert. She made a quiz that helps people find their strength, and it attracts people who have a growth mindset. But before that, she…

Case Studies

4 min read

White Eagle Resort Uses Interact to Automate Sales While Building Genuine Customer Connections

White Eagle Resort is a 115 year old resort operating on the shores of beautiful Lake Vermilion in Minnesota. I interviewed Co-Owner Steph Lantry, and we talked about how they…