Interact Blog

How Jenna Kutcher’s Quizzes Have Gained Over 105,000 Email Subscribers

The following is a first-person account of the power of quizzes for email list growth and business growth from Jenna Kutcher. Jenna’s been using Interact Quizzes since 2017, and we’re…

Henry’s House of Coffee Personalizes Coffee Recommendations with a Quiz

Henry’s House of Coffee has a quiz that’s a great example of a product recommendation quiz. Find out how they got a 68% conversion rate!

Quiz Tutorials

5 min read

How to Generate Leads from Instagram with a Quiz in 2026

To generate leads from Instagram in 2026, post about the topic of your quiz, or about the quiz itself. Then have people comment the word “Quiz” and set up a…

Quiz Tutorials

6 min read

The Best Quiz Questions to Ask for Highest Engagement

People always ask me “Is this quiz question good?” There isn’t really a simple answer to that question because “good” relates to both the question and how it connects to…

Quizzes for B2B

3 min read

How to Use Quizzes in B2B Marketing

As long as we’ve run Interact (Since 2013) a top question has always been “How do we use quizzes for B2B marketing?” and now we have a great answer thanks…

Quiz Tutorials

6 min read

List of Best Quizzes Organized by Topic

Check out these real-life quiz use cases to see how a quiz truly works in any industry!

When and How to Update Your Quiz

It’s time to update your quiz when customer sentiment shifts. One of the clearest signals to watch for is a drop in conversions. Your quiz might be exactly the same…

Quiz Tutorials

3 min read

How to Write Personality Quiz Answers That Don’t Give Away the Result

Your answer choices are too obvious when you can look at your quiz outcomes and see those same outcomes repeated in every question. The wording might change a little, but…

Quiz Tutorials

3 min read

How to Use Pop Culture References in Your Quiz

Pop culture references are helpful when they make a quiz more relatable or make the outcome more immediately helpful. Someone sees their result, recognizes the reference, and thinks, “Oh, that’s…

Quiz Tutorials

17 min read

How to Create a Wellness Quiz in 2026: 35+ Safe, Useful Questions

If you’re in the health and wellness niche, here’s how to create a wellness quiz. Plus we share 35+ questions you can use in your quiz!

Quiz Tutorials

14 min read

How to Make a Personality Quiz in 2026: Step by Step

Most people start a personality quiz with a list of fun questions. The strongest quizzes start somewhere else: with the outcomes. Define the answers first, then work backward into only the questions that actually help you choose among them.

Quiz Tutorials

10 min read

How to Create a Picture Quiz for Any Niche

A picture quiz is a great way to attract leads for your business! Find out how you can use a picture quiz and what you need to do to make one of your own!