I’ve had the pleasure of working alongside Marley’s Mutts dog rescue building quizzes for quite some time now. We reached out to them after our past success doing dog-based quizzes with other non-profits. It’s been an incredible experience as we’ve driven more than 4,000 new email subscribers through quizzes and a multitude of new donations…
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We recently crossed the 1.7 million mark for leads generated across all quizzes created at Interact. Along the way we’ve done a lot of tracking along the lines of what works and what doesn’t, which led to the recent release of our quiz templates. However, there are some less quantifiable aspects of great quizzes I’ve…
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At Interact, we’ve found that certain quizzes work every time in some industries. Below is a list that we will be updating periodically. Click here to make a quiz and use one of these ideas. Below are the most successful templates we’ve worked with at Interact. There are several pieces to each template. 1. Overview:…
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Make a lead generation quiz using Interact Quiz Builder A great quiz does two things: 1. Generate leads you know something about.┬áThis is done by asking for information before the results of the quiz. Every time you bring in a new contact in this way you’ll also know which quiz result the person got and…
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Create your own lead generation quiz using Interact Editor’s Note: This post was first published almost exactly two years ago. Since then some things have changed, and I’ve revamped the article to reflect what we’ve learned, and how to use quizzes as a lead capture tool for 2016 and beyond. Quizzes are a medium of…
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Inbound sales is a whole world apart from outbound. These books provide a framework for becoming an inbound salesperson who can take trials and demos from inbound marketing and effectively convert them into paying customers. 1. The Sales Acceleration Formula This is the sales book from the people who invented the term “inbound marketing.” It’s…
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